Associate Director, Content Strategy

What You’ll Be Doing.Act as a trusted subject matter expert for our internal teams and client stakeholders.Drive content governance, audits, workflow design, and lifecycle management.Create and evolve information architecture, content models, taxonomy structures, and metadata systems.Develop strategy, including voice & tone frameworks, messaging guidelines, and systemized content patterns.Partner with Experience Design, Product, and Engineering teams to scale content operations and ensure quality across channels.Design and lead conversation strategy for chat, voice, and next-generation agentic experiences.Build dialogue flows, interaction scripts, guardrails, and error-handling pathways.Demonstrate an applied understanding of LLM behavior, prompting, context windows, hallucination risks, and model limitations.Develop golden queries and responses to benchmark quality and ensure safe, consistent outputs.Create AI content pipelines, including frameworks for governance, training data readiness, and human-in-the-loop review.Architect intent taxonomies, entity structures, and conversational knowledge hierarchies.Work directly with engineering and product teams to deploy and optimize experiences across conversational AI platforms (chatbots, voice assistants, agentic systems, etc.).What We’d Like To See.6-8+ years in content strategy, UX writing, content design, or adjacent strategic roles, with experience in an agency, consulting, or client services environment.Deep expertise in content architecture, metadata strategy, IA, and CMS/content delivery platformsExperience designing and operationalizing large-scale content systems that enable reuse, localization, and governanceProven experience in enterprise-scale content systems, governance, and information architecture.Expertise in these foundational areas of content strategy:Content governance, audit, and lifecycle managementInformation architecture and content modelingEditorial strategy and voice/tone frameworksTaxonomy strategyMulti-channel content planningExpertise in these areas of AI & Conversational Design:Conversation strategyConversation design and dialogue flow mappingUnderstanding of LLM behavior, prompting, and limitationsExperience with conversational AI platforms (chatbots, voice assistants, agentic systems)Golden query/response development and testingAI content pipeline strategyIntent taxonomyStrong communication skills, with the ability to translate complex systems into simple, compelling narratives.Comfort working in fast-paced environments with cross-disciplinary teams.