Product Content Manager

Job Title: Product Content Manager Department:Sales Operations Reports To:VP, Sales Operations Direct Reports:Product Content Specialists Position Summary The Product Content Manager is responsible for leading the product content team responsible for onboarding and maintaining product data across key home improvement retail partners including Lowes, Home Depot, Menards, and other omnichannel platforms. This role ensures accurate, timely, and complete product setup across retailer systems by managing SKU onboarding workflows, monitoring performance KPIs, resolving onboarding issues, and driving cross-functional coordination between departments. The Product Content Manager owns the execution and continuous improvement of product content processes to ensure products are launched on time, meet retailer requirements, and support revenue growth and operational efficiency. Key Responsibilities Team Leadership & Management Lead, coach, and develop a team of Product Content Specialists responsible for SKU setup and maintenance. Establish clear roles, priorities, and workload allocation to support onboarding timelines and retailer initiatives. Provide performance management, training, and process guidance to improve team efficiency and accuracy. Create accountability through KPI tracking and regular performance reviews. Product Onboarding & Content Management Manage end-to-end SKU onboarding process across retail partner platforms and onboarding systems. Ensure product data accuracy including attributes, imagery, descriptions, dimensions, compliance documentation, and packaging details. Coordinate new product launches, assortment changes, and product updates with internal stakeholders. Maintain product content standards aligned with retailer requirements and internal brand guidelines. Ensure timely completion of onboarding milestones to support reset schedules, promotions, and launches. KPI Tracking & Performance Management Establish and monitor KPIs including: On-time SKU onboarding Content completeness and accuracy Retailer rejection or resubmission rates Time-to-live metrics Issue resolution timelines Develop dashboards and reporting to track onboarding performance and identify bottlenecks. Drive continuous improvement initiatives based on performance data. Troubleshooting & Issue Resolution Serve as escalation point for onboarding issues including data errors, retailer system rejections, and content discrepancies. Identify root causes and implement process improvements to prevent recurring issues. Project Management Manage onboarding timelines associated with retail resets, assortment expansions, and new product launches. Prioritize workstreams based on retailer deadlines and business impact. Lead cross-functional project meetings to ensure alignment and execution. Maintain documentation and SOPs for onboarding processes. Qualifications Bachelors degree in Business, Marketing or related field preferred. 5+ years of experience in product content management, sales operations, ecommerce operations, or retail onboarding. Experience working with major home improvement retailers (Lowes, Home Depot, Menards, Amazon). Strong understanding of product data structures, retailer onboarding requirements, and item setup processes. Experience managing direct reports and cross-functional projects. Strong analytical skills with experience using dashboards and KPI tracking. Proficiency in Excel and product content or PIM systems; experience with retailer portals preferred. Company Overview American Bath Group (ABG)is a manufacturing, e-commerce, assembly, and distribution leader specializing in bathware products. With seventeen divisions across 37 facilities in North America, ABGs 5,000-member workforce produces high-quality, long-lasting products that improve the lives of customers every day. ABGs portfolio includes some of the industrys most recognized brands Bootz, DreamLine, Vintage, and Mr. Steam offering showers, bathtubs, bases, doors, wall panels, vanities, whirlpools, and more. ABG products are sold through commercial, wholesale, e-commerce, and retail channels to a diverse customer base of builders, plumbers, contractors, and end-users. ABG is anequal opportunity employercommitted to providing an inclusive, respectful, and diverse workplace where every employee is valued and empowered to contribute to our success.