B2B Marketing Lead (Marketing)

OverviewIs this the next step in your career Find out if you are the right candidate by reading through the complete overview below.About the roleWe\'re looking for our founding B2B Marketing Lead who will define and scale how Gamma reaches teams and businesses. As we grow from 50+ million individual users to becoming the go-to visual communication platform for companies worldwide, you\'ll pioneer our marketing strategies for self-serve adoption and future enterprise expansion. This is a rare opportunity to write the playbook for business marketing at a hyper-growth AI company. This position is an onsite role in San Francisco with a hybrid work culture. You\'ll be expected to come in to our Potrero Hill office 3-4 days per week.ResponsibilitiesOwn end-to-end B2B marketing strategy, from positioning and messaging to campaign execution and customer lifecycle optimizationDesign and execute product-led growth marketing experiments to convert individual users into team buyers and drive organic business adoption and expansion revenueCreate compelling marketing assets that tell the story of AI-powered content creation for business teams—think beyond traditional B2B playbooks and embrace the Gamma operating principle of "Don\'t be boring."Develop customer and market research programs to deeply understand business use cases, buying behaviors, and growth opportunitiesPartner with product on roadmap priorities for business featuresBuild scalable (AI-first) marketing operations and measurement frameworks to track business growth metrics and ROIEstablish Gamma\'s voice in the business market with thought leadership, customer stories, and strategic partnershipsQualifications10+ years of marketing experience, with 4+ years scaling B2B PLG businesses from early to later stagesExceptional storytelling skills with the ability to read the room and communicate the power of an AI tool in a nuanced way to a variety of stakeholdersExperience marketing to self-serve small teams and SMB/midmarket segments, understanding how businesses discover, evaluate, and adopt new toolsStrong analytical mindset with experience optimizing conversion funnels, measuring pipeline impact, and driving data-driven growth decisionsThe technical fluency to understand product capabilities and the ability to work effectively with product and engineering teams on items such as API documentation and integration guidesAI-first mindset with genuine excitement about AI\'s potential to transform how businesses create and collaborateTrack record of working in fast-paced, high-growth environments with ability to build processes from scratchBonus points for: background in design, creative tools, or productivity softwareProven ability to create viral, shareable marketing content that drives organic growth and word-of-mouth adoptionPublic speaking/writing experience and ability to represent Gamma at events and conferencesExperience marketing products that have crossed from consumer to B2BCompensation & BenefitsThe base annual salary range for this role is $175K - $225KCompetitive compensation package including equityComprehensive medical, vision, and dental insurance for you and your dependentsUnlimited PTO and flexible hours — we encourage everyone to take time off as needed!Final offer amounts are determined by multiple factors, including but not limited to experience and expertise in the requirements listed above.If you\'re interested in this role but you don\'t meet every requirement, we encourage you to apply anyway! xevrcyc We\'re always excited about meeting great people and we care about more than the bullet points on your resume.