Regional Sales Manager

Job Description Regional Sales Manager – Southeast Region (Florida & Georgia)HVAC | Plumbing | Electrical | SewerLocation: Southeast Region (Florida & Georgia)Compensation: $160,000–$200,000 Base Salary + Performance BonusWork Type: Full-TimeTravel: Approximately 50% Regional TravelAbout UsMaster Trades Group is a leading residential services platform providing HVAC, plumbing, electrical, and sewer solutions through a growing portfolio of trusted local brands across the Southeast and Mid-Atlantic. We are focused on operational excellence, leadership development, customer experience, and long-term growth.As we continue expanding throughout Florida and Georgia, we are seeking a high-impact Regional Sales Director to lead multi-trade sales performance, drive revenue growth, develop high-performing teams, and support operational excellence across multiple locations.Why Join Our TeamOpportunity to lead multiple high-growth markets across the SoutheastExecutive visibility and strategic leadership exposureCompetitive compensation + performance-based bonus opportunityAbility to shape sales strategy, coaching culture, and operational performanceCollaborative leadership environment focused on accountability and growthCareer advancement within a rapidly expanding organizationFull benefits package including medical, dental, vision, PTO, and 401(k)Position SummaryThe Regional Sales Manager is responsible for driving revenue growth, gross profit performance, and overall sales execution across HVAC, plumbing, electrical, sewer, replacement, and in-home sales operations throughout the Southeast region.This role will oversee Sales Managers, Comfort Advisors, Sewer Sales Specialists, and in-home sales teams while partnering closely with Operations, Service, Installation, Call Center, Marketing, and Executive Leadership to improve KPIs, strengthen accountability, optimize sales processes, and create a high-performance culture.The ideal candidate is a proven multi-location sales leader with strong residential home services experience, a deep understanding of in-home sales, and the ability to coach teams, improve close rates, and scale operational performance across multiple business lines.What You'll DoSales Leadership & Team DevelopmentLead, coach, and develop Sales Managers, Comfort Advisors, Sewer Sales Specialists, and sales support teamsConduct ride-alongs, field coaching, performance reviews, and leadership development sessionsBuild accountability and consistency across all regional sales teamsRecruit, hire, onboard, and retain top-performing sales talentFoster a high-performance culture focused on customer experience, accountability, and resultsRevenue Growth & Operational PerformanceDrive HVAC, plumbing, sewer, and electrical revenue growth across the Southeast regionDevelop and execute regional sales strategies aligned with company growth objectivesImprove replacement sales opportunities, lead conversion, and in-home sales effectivenessPartner cross-functionally with Operations, Marketing, Service, Installation, Dispatch, and Call Center teams to improve operational efficiency and customer experienceSupport sewer replacement, excavation, water line, and financing growth initiativesKPI & Performance ManagementMonitor and improve key sales performance metrics including:Sales close rateAverage ticketRevenue per leadFinancing penetrationLead conversionBooking percentagesMaintenance-to-replacement conversionSewer inspection conversion ratesGross profit performanceCustomer satisfaction metricsProcess Optimization & ReportingStandardize and improve sales workflows, customer consultation processes, and in-home presentation strategiesAnalyze sales performance, market trends, and operational data to identify opportunities for improvementUtilize CRM systems, dashboards, and reporting tools to drive decision-making and accountabilityPartner with leadership on forecasting, budgeting, and strategic growth initiativesWhat We're Looking ForRequired Qualifications5+ years of residential home services sales experienceStrong leadership experience within HVAC, plumbing, electrical, sewer, or in-home sales environmentsProven success leading high-performing sales teams across multiple locationsExperience managing KPIs, revenue growth, profitability, and sales performanceStrong coaching, leadership, and organizational development skillsExperience conducting ride-alongs, field coaching, and performance managementStrong understanding of:Residential replacement salesSewer and excavation salesCustomer financing programsIn-home sales presentationsValue-based selling techniquesExcellent communication, analytical, and problem-solving abilitiesProficiency with CRM systems, dashboards, Microsoft Office, and reporting toolsAbility to travel regionally up to 50%Preferred QualificationsMulti-location leadership experience within residential home servicesExperience with ServiceTitan or similar field service management softwareExperience leading HVAC, Plumbing, Electrical, and Sewer sales organizations simultaneouslyBachelor's degree in Business, Marketing, Management, or related field preferredWorking ConditionsCombination of office and field environmentsFrequent ride-alongs, branch visits, in-home sales observations, and leadership meetingsRegional travel throughout Florida and Georgia requiredBenefitsCompetitive Base Salary + Performance BonusMedical, Dental & Vision Insurance401(k) with Company MatchPaid Time Off & HolidaysCompany-Paid Life & Disability CoverageLeadership Development & Career Growth OpportunitiesEOE