Marketing Director

Marketing DirectorWe are seeking a dynamic and strategic Marketing Director to lead and execute marketing efforts for a commercial real estate law firm. This senior-level role will oversee marketing strategy, brand development, client acquisition, and business development initiatives, with primary emphasis on commercial, construction defect, and litigation practice areas.Key ResponsibilitiesDevelop and execute a comprehensive marketing strategy aligned with firm objectives and target markets.Oversee brand positioning across website, social media, advertising, presentations, proposals, and collateral.Lead client development initiatives, referral programs, event marketing, networking strategies, and CRM implementation/management.Support attorneys with pitch preparation, RFP responses, proposal templates, and new business presentations.Drive digital marketing strategy across SEO, SEM, email marketing, social media, and digital advertising.Lead thought leadership initiatives, industry visibility, sponsorships, and market presence in Houston and Austin.Operate as a hands-on solo marketing leader who partners closely with attorneys, vendors, and agencies to deliver results.QualificationsBachelor’s degree in Marketing, Business Administration, Communications, or related field.7–10 years of marketing experience, with 3–5 years in a senior marketing or leadership role within a law firm, professional services firm, or service-based industry.Strong experience in digital marketing, content strategy, CRM platforms, business development support, and brand management.