Regional Account Executive - NYC

Regional Account ExecutiveAt Botrista, we are revolutionizing beverage culture with intuitive, nature-guided drink-making technology. By empowering restaurants and establishments to expand their menus without added complexity, we are driving growth and innovation at the touch of a button. Awarded as one of the Best California Startups in 2023, our solutions create a new industry category, applicable to any cuisine, demographic, and business. With rapid deployment of our machines nationwide, we are delivering extraordinary beverage experiences to customers everywhere.About the RoleWe are hiring a territory-based Regional Account Executive to drive new customer acquisition across restaurants and higher education within a defined region. You will be responsible for sourcing, qualifying, and closing new business. This role does not own post-sale account management, as our dedicated Account Management team is responsible for that.If you thrive in a high-activity environment, enjoy building pipeline, and want ownership of a defined territory with meaningful revenue targets, this role is for you.New Business Development (Primary Focus)Prospect and engage restaurants (single & multi-unit) and higher education dining operators within your assigned territoryIdentify and prioritize high-traffic locations aligned to our Ideal Customer ProfileConnect with key decision-makers (Food Service Directors, Directors of Retail, Owners, Franchise Operators, Multi-Unit Operators)Conduct discovery calls, virtual demos, and in-person meetingsBuild and manage a healthy, qualified pipeline to consistently achieve quotaClose new machine placements that meet defined financial and operational criteriaTerritory Management (Hybrid Model)Work primarily remotely using outbound calling, email, and virtual meetingsTravel into your territory (~25%) to:Conduct site visits and qualificationAdvance late-stage dealsSecure executive alignment and close net-new business opportunitiesDeal ExecutionOwn the sales cycle from first touch through signed agreementSecure installation dates in partnership with internal teamsEnsure sites meet qualification standards before contract executionAccurately forecast pipeline and deal progressionMaintain clean, disciplined CRM hygiene in SalesforcePerformance & AccountabilityYou will be measured on:New Botrista machines delivered quarterlyPipeline generation and coverageWin rate and deal velocityActivity levels aligned to pipeline goals