Media Buyer

Job Title: Media BuyerWork Schedule: Full-Time (40 hours/week)Location: Remote (EST Time Zone focus)Compensation: $10 - $12 (Plus performance bonus)OverviewTurn digital clicks into client growth as the strategic engine behind high-performance advertising campaigns.We are a results-driven digital marketing agency dedicated to scaling businesses through precision-targeted paid media. We specialize in lead generation and campaign optimization, focusing heavily on driving efficiency and maximizing client retention. As our Media Buyer, you won’t just be "running ads" you will be a proactive problem-solver responsible for the health and success of multiple client accounts. Operating in a fast-paced, performance-oriented environment, you will use your analytical skills to navigate Meta’s advertising platforms, test creative boundaries, and ensure every dollar spent delivers measurable impact. If you thrive on hitting KPI targets and love the challenge of constantly outperforming yesterday’s results, you’ll fit right in with our mission of excellence.Key ResponsibilitiesCampaign Optimization: Manage active advertising campaigns while maintaining strict Cost Per Lead (CPL) targets and KPI goals.Creative Iteration: Regularly refresh and rotate ad creatives to prevent fatigue and maintain peak performance.Strategic Testing: Develop and test new offer angles, ad copy, creative assets, and campaign strategies to lower acquisition costs.Technical Setup: Launch and configure new campaigns from the ground up, including Meta Pixel creation and conversion tracking.Client Retention: Proactively monitor account performance and participate in strategy meetings (MWF) to provide improvement recommendations.Account Management: Troubleshoot campaign issues and communicate updates or changes directly with clients when necessary.Retention Support: Track underperforming accounts and follow through on assigned optimization tasks to ensure long-term client satisfaction.Must-Have RequirementsPlatform Expertise: Proven experience managing Facebook and Instagram Ads within the Meta ecosystem.Direct Response Mastery: Strong understanding of lead generation campaigns, CPL optimization, and ad testing strategies.Technical Troubleshooting: Ability to diagnose and fix campaign issues independently.Multi-Account Management: Proven ability to handle multiple client accounts simultaneously in a fast-paced environment.Analytical Skills: Strong problem-solving abilities and a data-driven approach to advertising.Communication: Excellent organizational skills and the ability to articulate campaign updates clearly.Remote Discipline: A reliable professional remote setup with a strong internet connection and the ability to work independently.Nice-to-Have RequirementsIndustry Context: Previous experience in the home services industry.Funnel Expertise: Experience with Go High Level, funnel building, and CRM integrations.Technical Tracking: Proficiency in Pixel setup and complex conversion tracking.Client Facing: Prior experience in client-facing communication and retention strategy.Reporting: Familiarity with advanced reporting dashboards and documentation systems.Why Join UsIf you’re tired of "set it and forget it" environments and want to be part of a team where your analytical wins are celebrated, this is the place for you. We offer a long-term, remote-first opportunity where you can see the direct impact of your expertise on a daily basis. Beyond a stable full-time role, we reward high performance with bonuses, ensuring that when our clients win, you win too. You’ll be joining a culture that values proactive communication, encourages strategic experimentation, and provides the structure you need to manage elite campaigns effectively. If you are ready to take full ownership of your accounts and help us set new standards in lead generation, we want to see what you can do. Apply today and let’s start scaling.