Digital Marketing Manager

Big Brothers Big Sisters of Eastern Missouri is a growing organization and always focused on taking the best care of its many constituents. It is one of the largest affiliates in the nation, and for over 6 years is awarded as a leader in quality service. It focuses its services on youth ages 5-25. Our Mission: We partner with young people in their pursuit of a meaningful, stable, and independent life.POSITION PURPOSE: The primary goal of this position is to play a vital role in promoting the mission of Big Brothers Big Sisters of Eastern Missouri and growing our audience in our service region. This position will drive and execute digital marketing through social media, e-mail marketing, website content management, and other digital materials and deliverables. This role requires strong communication and relationship-building skills, exceptional organizational and project management skills, and a high degree of creative thinking. This role supports all agency efforts in marketing and communications, including working with colleagues inside and outside the department.Core Job ResponsibilitiesSOCIAL MEDIA CONTENT CREATIONLead Social Media Strategy & ExecutionCreating, scheduling, and publishing social media content across platformsUtilize unique and compelling storytelling and creative approaches for solid content, drive desired calls to action and engagementManage comprehensive social media schedule with attention to detail and workflows needed to meet deadlinesMonitor and report analytics to adjust strategies and meet key performance indicators and goalsASSIST WITH DIGITAL COMMUNICATIONSCoordination of Email Communications, Distribution, and ListsCompose, schedule, and audit event and other marketing communicationsRoutinely update email subscription listsAssist with building and sending a monthly email newsletterAssists with Web CommunicationsCompose, review, update, and proof text for the agency website and print communications as neededASSIST WITH DIGITAL ASSETS & EVENTSGraphic ElementsWork in concert with the Marketing Manager to support the creation of graphic elementsRoutinely review and assess internal marketing requests and develop project plans and assetsEvent Photography & VideographyWork in concert with the Marketing department to capture and develop photo and video assets from agency eventsTypical Profile of a Big Brothers Big Sisters Team Member:Someone who knows how to make things happen.A thinker who can participate in a team environment to create and execute new projects and goals.A self-starter who isn't afraid to work hard.Someone who understands what it means to "take ownership" and run with it.A planner who can map out the steps to success and follow through.Someone who is adaptable and quick on their feet.Someone who is curious - always on the lookout for the next opportunity, to create and/or improve.