Content Creator / Social Media Specialist

Company DescriptionCrack Corn Ltd. is the proud maker of Puffy Pop, an award-winning ultra-premium puff corn snack. Recognized as the "Most Innovative New Snack," our product offers the deliciousness of popcorn without the inconvenience of kernels or hulls. Based in Ohio, Puffy Pop is widely loved and available both online and in retail locations across the United States. We are dedicated to creating exceptional snack experiences for our customers nationwide.About the RolePuffy Pop is looking for a creative, hands-on Content Creator and Designer who can help us grow on TikTok and across social media. This is not just a design job - you’ll be filming, editing, posting, building campaigns, and sometimes being on camera.If you understand what makes content perform and can bring ideas to life across video, graphics, email, and AI-assisted tools, this role offers a high level of creative ownership.Performance Bonuses available!What You’ll DoFilm and create TikToks, Reels, and other short-form contentEdit videos and photos using Adobe tools (Premiere Pro, Photoshop, etc.)Be comfortable appearing on camera when neededDesign graphics for social media, ads, promotions, and campaignsCreate and design email blasts and social media (graphics + layout + basic copy)Plan and execute creative campaigns across social, email, and webManage and grow our social media accounts (TikTok, Instagram, Facebook, LinkedIn)Use Generative AI tools (for content ideas, visuals, captions, and workflow efficiency)Come up with content ideas and stay on top of trendsShoot product photos (equipment and setup provided)Collaborate with the team on creative direction and campaignsMaintain consistent branding across all platformsAssist with website visuals and updates as neededStay current with industry trends and best practices in graphic design, social media, and video production.Other duties as assignedTypical Day-to-DayFilming and editing short-form contentDesigning graphics or email campaignsPosting and scheduling contentBrainstorming new ideas and trendsReviewing performance and adjusting strategyWhat We’re Looking ForExperience creating social media content (especially TikTok)Strong video editing skillsProficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.)Experience with email marketing platforms (Mailchimp, Klaviyo, or similar is a plus)Familiarity with Generative AI tools (e.g., ChatGPT, Midjourney, Adobe Firefly, etc.)Good eye for design (layout, color, typography, etc.)Comfortable on camera and able to represent the brandCreative, reliable, and able to execute quicklyStrong communication and ability to collaborateWhat You Must SubmitLinks to social media accounts you’ve managed or contributed toExamples of video content (TikTok, Reels, or similar)Portfolio or samples of graphic design work(Optional) Examples of email campaigns or creative workBonus If You HaveExperience growing social media accountsProduct photography experienceUnderstanding of analytics and performance metrics (social + email)Physical RequirementsSome light physical work (event setup, moving equipment)Ability to lift up to 25–50 lbs occasionallyWhy This RoleYou’ll have a direct impact on how our brand shows up across social, email, and digital platforms. This is a fast-paced, creative role where strong ideas and execution matter.