Executive Vice President

Executive Vice President, Social StrategySpark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world's most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA. Spark Foundry's start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media's powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we "Bring HEAT to Brands." No other agency possesses the expertise that we do to address today's most pressing challenges to drive business transformation through media.The Executive Vice President, Social Strategy is a visionary growth leader responsible for transforming social media into a fully integrated PESO (Paid, Earned, Shared, Owned) business engine, harnessing the complete ecosystem to drive measurable performance, cultural influence, and community engagement. The EVP will harness major social platforms and native capabilities, creator networks, community intelligence, content systems, and analytics into a cohesive operating model. It is a heavily client-facing role, tasked with influencing enterprise-level marketing decisions and building scalable social infrastructures that deliver long-term competitive advantage.The Vision: To build intelligent, always-on social Paid, Earned, Shared, Owned ecosystems where: Paid accelerates precision and scale Earned builds credibility and cultural authority Shared fuels participation and advocacy Owned sustains long-term brand equity and data capture Ensure every element works in concert to drive sustainable business growthResponsibilities:Architect the Full Social EngineDesign unified strategies that integrate Paid precision media, full-funnel activation, and performance optimizationEarned creator partnerships, influencer ecosystems, and PR amplificationShared community engagement, advocacy, and participatory experiencesOwned brand content ecosystems, publishing strategies, and proprietary audience developmentEliminate silos between media, content, creators, and analyticsBuild feedback loops where: Paid amplifies what Earned validates Shared extends what Owned builds Earned and Shared insights optimize Paid investmentEmbed AI as a core accelerator across the social ecosystem transform it from channel execution to intelligent, adaptive growth infrastructureLeverage the Full Power of the Social EcosystemUnlock advanced platform capabilities across Meta, TikTok, YouTube, LinkedIn, Pinterest, Reddit, Snap, and emerging platformsIntegrate creator marketplaces, commerce tools, live and shoppable formats, and AI-enabled optimizationLeverage AI-powered insight engines that synthesize listening data, creator signals, cultural trends, and performance metrics into actionable strategyUtilize social listening, cultural intelligence, and community data to inform real-time strategyUtilize predictive analytics models and advanced attribution frameworks that quantify brand and business impactDevelop structured test-and-learn roadmaps across the PESO spectrumEnsure brands operate at maximum capability within the social ecosystem not simply maintain presenceExecutive Client PartnershipServe as a trusted advisor to senior leadership teams and be an architect of their "social future"Lead enterprise-level discussions around holistic social investment allocation and integrationDemonstrate how PESO strategies drive brand equity, acquisition, retention, and revenueDrive organic growth by identifying new revenue streams across paid media, creator commerce, owned data assets, and community ecosystemsTranslate cultural signals and platform evolution into business strategyLead PESO strategy in new business pitches and executive presentationsMeasurement & Business ImpactEstablish clear KPIs across all PESO componentsUse measurement models connecting Paid efficiency, Earned credibility, Shared engagement, and Owned audience growthIntegrate platform data with advanced analytics to drive predictive optimizationOrganizational LeadershipElevate PESO expertise across the agency and client organizationsBuild and mentor multidisciplinary teams across media, creator strategy, analytics, content, and communityFoster a culture of integration, experimentation, and cultural fluencyChampion innovation, agility, and forward-thinking capability developmentQualifications:15-20 years of experience in digital media, communications strategy, or integrated marketing leadershipDeep expertise across Paid, Earned, Shared, and Owned social disciplinesProven success leading enterprise-level marketing transformationStrong understanding of platform capabilities, creator ecosystems, social commerce, and owned audience developmentDemonstrated ability to translate analytics into business growthExceptional executive presence and storytelling abilityTrack record of driving organic growth and winning new businessAdditional information:Our Publicis Groupe motto "Viva La Diffrence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. Compensation Range: $248,400 - $335,300 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 04/23/2026. All your information will be kept confidential according to EEO guidelines.