Influencer Coordinator

VICI is the ultimate shopping destination for the modern fashionista. Our assortment covers women’s apparel, accessories, footwear, and handbags. We offer an on-trend assortment with capsule-like weekly drops, featured shops, influencer collaborations, and curated daily drops focused on our customers’ lives and the styling inspiration they need. Much of our assortment is exclusive and made with our customers’ shopping preferences and feedback top of mind. We buy and design sophisticated, trend right, and modern styles we know our customers will love.What started as a small family-owned business, has grown since its start in 2012, to a brand with a strong online and social presence. Affordability, quality, and customer service are at the center of our brand and we always strive to ensure our customers are satisfied with their VICI experience. From opening our Nashville retail store to launching pop ups in Newport Beach and Venice Beach, VICI is increasing its retail footprint to bring more awareness to the brand. We are just getting started and excited about what the future holds!SummarySummary/Objective: The Influencer Coordinator will focus on supporting VICI’s influencer marketing needs, PR initiatives, and other ad-hoc marketing projects. They will assist the Influencer Marketing Team on carrying out all existing influencer collaborations as well as aid in expanding VICI’s existing influencer talent base. They will collaborate with the social marketing team to support owned media needs, especially as it relates to content creation from influencers. The ideal candidate will have a background in influencer marketing, an understanding of the fashion industry, and a proven track record of executing successful influencer campaigns and events. Additionally, the candidate will need to be organized, well-spoken, with a positive, can-do attitude. Attention to detail and clear business writing are also required skills.Essential FunctionsINFLUENCER & PR ORDERSWorks with both paid and gifted influencers and managers on a daily basis to review selections and process ordersCommunicates with influencer partners and/or their managers to ensure all orders are being processed accurately and in a timely fashionLeads the daily influencer sales orders, records information in NetSuite and works with the product teams when neededOwns creation and upkeep of product request/gifting forms for outfit selectionsHelps get all PR requests sent out in a timely fashion and provides appropriate tracking informationCROSS-FUNCTIONAL COLLABORATION Assists in reviewing influencer content and sharing across all social media platforms; works closely with social marketing team to ensure content needs are met and fulfilled plus partners and collaborates on content plan Partners with the influencer team in sharing product feedback with the merchandising teamINFLUENCER PARTNERSHIPS & CONTENTAssists with negotiating and managing contracts, budgets, and deliverables for influencer campaigns, ensuring alignment with brand objectives and KPIsDrafts influencer talking points and creates briefsReviews influencer content once live to ensure deliverables are met and collect feedback to share with the larger teamIdentifies key influencers to potentially partner with in paid campaigns and other brand initiativesAssists manager in mapping out influencer calendar INFLUENCER COMMUNICATION AND RELATIONSHIPSIdentify and cultivate relationships with relevant influencers and content creators in the fashion and lifestyle spaceCreates and develops outreach emails to influencers that are polished and on-brand for gifting and key campaignsREPORTING Helps manager with gathering insights as well as weekly and monthly reporting on collaboration performanceManages campaign building/reporting in platformResponsible for compiling key metrics as needed to support Influencer Marketing Partnerships and reportingOtherSets up and maintains influencer promo codesSupports influencer team with influencer outreach, follow-ups, and confirmations for influencer events, along with other tasks as neededSupports influencer team with influencer event execution and assists/attends key influencer eventsSupports other ad-hoc marketing projects (i.e., gifting initiatives, giveaways, influencer collaborations, etc.)Packs and ships product to key influencers and content creators as neededMay perform other duties as assigned in support of the overall success of the companyCOMPETENCIESStrong communication skills are a mustProven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environmentExcellent time management and organization skills; meticulous attention to detailDemonstrates a high degree of personal and professional integrityAnalytical mindset with the ability to track and analyze campaign performance metricsCreative thinker with a passion for fashion and an eye for trendsAbility to prioritize work assignments and shift work efforts based on the needs of the department or business goalsStrong knowledge of influencer marketing trends, platforms (Instagram, TikTok, YouTube, etc.), and best practices.Excellent communication, negotiation, and relationship-building skills.Ability to work independently, be self-motivated and work effectively in a team environmentSkilled at communicating clearly both verbally and in writingExcellent problem-solving skills: willingness to think out-of-the-box to resolve issuesDemonstrated knowledge and proficiency with Canva, Microsoft (Outlook, Word, Excel, PowerPoint), Google Analytics, Mac and Google products and standard applications (Slack, Chrome, etc.). Experience in Asana is a plusDemonstrated ability to leverage AI to streamline workloadExperience in event planning and execution is a plusWORK ENRIVONMENTWorks in an indoor office/home office environmentSit for long periods, standing and walking intermittentlyUse office equipment such as computer, mouse, keyboard, printerOccasionally lift or pull up to 20 poundsEducation And ExperienceBachelor’s Degree in Marketing, Communications, or in a related field preferred2-3 years’ experience in Influencer Marketing Field, preferably within the fashion, beauty, or lifestyle industryAbility to read, write, speak and understand the English language fluently, and communicate verbally and in writing at a professional levelEXPECTED HOURS OF WORKHours: 40 hours per weekLocation: In office five days a week in Los Angeles or Walnut Creek CA.$24 - $26 an hourVICI is committed to growing and empowering a more inclusive community within our company, and industry. That is why we hire and cultivate diverse teams of the best and brightest from all backgrounds, experiences, and perspectives. VICI is an equal opportunity employer and dedicated to diversity and inclusion in the workplace. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender identity, sexual orientation, age, marital status, pregnancy status, veteran status, or disability status. We believe that a variety of perspectives will make our teams and business stronger.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.