Digital Marketing Specialist

Company DescriptionUtopia Brands is a global house of consumer brands that combines deep consumer insights, purposeful product design, and advanced technology to create high-quality, trusted products. Our portfolio includes categories such as bedding, bath, apparel, kitchenware, and beauty care, reaching a diverse customer base worldwide. Headquartered in Dallas, USA, we also have offices in China, Canada, Pakistan, the Philippines, and the UK. At Utopia Brands, we are dedicated to enhancing everyday life through smarter products and exceptional customer experiences.Role DescriptionWe are seeking a Candidate Responsible for managing end-to-end Amazon operations including product listing creation and optimization, PPC campaign management, and daily sales and profitability tracking. Handles pricing strategies, competitive analysis, and basic market research to improve visibility and increase market share.Also oversees new product launches, inventory management, and coordination with suppliers to ensure timely shipments. Responsible for supplier communication and negotiation when required, ensuring smooth supply chain operations and business growth on Amazon.QualificationsProficiency in Social Media Marketing and Online Marketing techniquesStrong skills in Digital Marketing and Web AnalyticsExcellent Communication abilities, both written and verbalAbility to analyze, interpret, and act on digital performance dataDetail-oriented with strong organizational and multitasking skillsBachelor's degree in Marketing, Communications, or a related fieldExperience working in an e-commerce or consumer goods environment is a plus