Sr Analyst, Marketing Analytics & Measurement
About the RoleAre you ready to make your mark in Marketing? Do you bring analytical thinking? Are you a problem solver? At Ariat, we’re seeking a Strategic plus Data driven minded Marketing Analytics & Measurement Sr Analyst to support Marketing Measurement partners and help streamline market reporting across our growing business. This person will report to the Sr. Data Scientist, Analytics and work closely with the Marketing and Analytics teams to deliver Data that can lead to practical recommendations and solutions.This individual will Own Test Analysis & Learning, Deliver Ongoing Insights, and Improve Reporting & Efficiency. The person in this role will make an immediate impact by helping streamline reporting and reduce manual work by leveraging tools (including AI) to speed up analysis and improve output quality to support our mission and organizational objectives. The person in this role be a core function supporting efficiency. The ideal candidate for this role is passionate about data and analytics. They will primarily support internal leads and external MMM partners.You’ll Make a Difference ByStrongly collaborating with partnersCreating efficiencyIdentifying trends and areas of improvementsWork with internal leads and external MMM partners to understand model outputsTranslate MMM results into clear summaries and actionable recommendationsHelp connect model insights to campaign performance and business contextAnalyze A/B tests and marketing experiments across channelsBuild clear readouts: what worked, what didn’t, and what to do nextHelp maintain a structured test-and-learn approach across marketingSupport weekly and monthly marketing performance reviewsIdentify trends, opportunities, and areas of improvementAnswer ad hoc business questions with data-backed insightsBuild repeatable templates for analysis and performance trackingAbout You2–5 years of experience in marketing analytics, business analytics, or similar rolesExperience with marketing performance metrics and digital channelsExperience in retail or eCommerceExposure to MMM, attribution, or marketing measurement frameworks (direct or indirect)Experience analyzing A/B tests or experimentsStrong analytical and problem-solving skillsAbility to clearly communicate insights to non-technical stakeholdersFamiliarity in using Gen AI tools like Claude, ChatGPT to improve productivity and analysisFamiliarity with tools like GA4, Tableau, SQL, or similarAbout AriatAriat is an innovative, outdoor global brand with roots in equestrian performance. We develop high-quality footwear and apparel for people who ride, work, and play outdoors, and care about performance, quality, comfort, and style. The salary range for this position is $110,000 - $120,000 per year.The salary is determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data for geographic locations. Ariat in good faith believes that this posted compensation range is accurate for this role at this location at the time of this posting. This range may be modified in the future.Ariat’s holistic benefits package for full-time team members includes (but is not limited to):Medical, dental, vision, and life insurance optionsExpanded wellness and mental health benefitsPaid time off (PTO), paid holidays, and paid volunteer days401(k) with company matchBonus incentive plansTeam member discount on Ariat merchandiseNote: Availability of benefits may be subject to location & employment type and may have certain eligibility requirements. Ariat reserves the right to alter these benefits in whole or in part at any time without advance notice.Ariat will consider qualified applicants, including those with criminal histories, in a manner consistent with state and local laws. Ariat is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis protected under federal, state, or local law. Ariat is committed to providing reasonable accommodations to candidates with disabilities. If you need an accommodation during the application process, email human.resources@ariat.com.Please see our Employment Candidate Privacy Policy at www.ariat.com/careers to learn more about how we collect, use, retain and disclose Personal Information.Please note that Ariat does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Agreement, Ariat will not consider or agree to payment of any referral compensation or recruiter/agency placement fee. In the event a recruiter or agency submits a resume or candidate without a previously signed Agreement, Ariat explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted directly to hiring managers, are deemed to be the property of Ariat.