Sales Development Representative (6 months) - Remote (US)
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United States | Remote | 6 month contractWe’re looking for a global SDR to join our team on a 6 month contract. 🚀At Optimal, we build powerful research tools that help teams make data-driven decisions. Trusted by some of the world’s biggest brands, we’re passionate about user experience and the transformative power of human insight.About the roleAs a Sales Development Representative (SDR) at Optimal, you will play a crucial role in identifying, qualifying, and nurturing leads to drive sales growth.This role is a blend of inbound and outbound prospecting, with a strong focus on proactive U.S. and international outbound activity, alongside the qualification and triage of inbound leads.A key part of this role will also be helping us build and document our sales playbook from the ground up. This includes capturing and refining outreach sequences, call learnings, messaging, and best practices so we can scale a high-performing SDR function.You will work closely with our Sales team pods to generate new business opportunities and contribute to the overall success of the company through managing and setting meetings with leads.What you’ll do:Prospecting & Outreach: Identify and contact potential clients through a variety of outreach methods including email, LinkedIn, and phone callsLead Qualification: Qualify inbound leads and set meetings with Account Executives by applying BANT criteriaPipeline Management: Nurture leads and ensure timely follow-ups to move them through the sales pipelineSales Process & Playbook Development: Document and continuously improve our outbound and inbound sales motions, including outreach sequences, messaging frameworks, objection handling, and insights from call recordingsCRM & Data Management: Update and maintain accurate sales activity records in Salesforce or HubSpotMarket Research: Conduct research on potential customers and industry trendsCollaboration: Work closely with Sales and Marketing teams to align strategies and share insightsSales Target Achievement: Consistently meet or exceed monthly and quarterly quotas for qualified opportunities and meetings completedProduct Knowledge: Maintain a strong understanding of our products, services, and competitors to effectively communicate value to prospectsWhat success looks like:Consistently meet or exceed monthly and quarterly targets for inbound and outbound outreach, including emails, calls, and LinkedIn outreachA high percentage of inbound leads successfully qualified according to BANT criteriaConsistently meet or exceed the number of meetings scheduled with Account Executives each monthA well-documented and evolving SDR playbook that can be used to scale the teamThe ability to nurture and move leads effectively through the pipeline, ensuring timely follow-upsMaintaining up-to-date and accurate records in CRM tools (HubSpot), ensuring no missed opportunitiesDemonstrating strong product knowledge in conversations with prospects, leading to higher engagement and trustWhat we’re looking for:Experience in a sales, marketing, or other relevant role, preferably in a SaaS or tech environmentStrong communication and interpersonal skillsExcellent organizational and time management abilitiesProven ability to build relationships and generate leadsExperience with CRM software (e.g. Salesforce, HubSpot)Interest in building and improving sales processes A passion for technology and a strong interest in UXAbility to work in a fast paced, remote environment across different timezonesWhat’s in it for you:Competitive salary (we offer a salary that reflects your experience and the value you’ll bring to our team)Employee Share Option Plan (ESOP) to help you benefit from the long-term success of the companyAnnual wellbeing allowance and supportHome office set-up 4 weeks annual leave plus an additional day off on your birthday!Opportunities for professional growth and developmentRemote and flexible working (this is a fully remote role based in the US, with some travel for team and customer meetings)If this sounds like something excites you, apply now. We'll be interviewing as applications come through.