Conversion Rate Optimization (CRO) Lead

Our client is looking for an experienced Conversion Rate Optimization (CRO) Lead to optimize the customer journey from lead generation to booked appointments. In this role, you'll analyze user behavior, identify conversion barriers, and implement data-driven improvements that increase appointment bookings and overall campaign performance. This is an excellent opportunity for someone with a strong CRO background who enjoys testing, analytics, and turning insights into measurable business results. Key Responsibilities Optimize landing pages, forms, and the post-click conversion funnel. Analyze user behavior using heatmaps, session recordings, and funnel analytics. Identify customer objections and recommend improvements to increase conversions. Partner with creative and marketing teams to improve lead quality and campaign performance. Plan, execute, and evaluate A/B tests using a structured testing approach. Monitor conversion performance across multiple client accounts and implement optimization strategies. Requirements Proven experience in Conversion Rate Optimization (CRO) or funnel optimization. Strong knowledge of analytics and behavioral tools such as Hotjar, Microsoft Clarity, or similar platforms. Experience running data-driven experiments and interpreting results. Excellent written and verbal English communication skills. Ability to work during or overlap with U.S. business hours. Strong analytical mindset with a focus on measurable outcomes. Preferred Experience in MedSpa, aesthetics, or healthcare marketing. Familiarity with GoHighLevel and landing page builders. Experience reviewing sales or appointment-setting conversations to improve conversion performance. Application Process This is an initial screening application managed by Talentrix on behalf of our client. Candidates who successfully pass the initial screening will be invited to complete the client's official application and AI-based interview on Huzzle before proceeding to the next stage of the hiring process. Application Question(s): Are you comfortable with AI based initial interview? Please provide your email address. (Required) Please provide your active WhatsApp number, with your country code (e.g., +44, +92, +27). Work Location: Remote