JOBSEARCHER

Media Coordinator - Paid Media & Performance

Dates and categories removed.The ChallengeOur clients are scaling fast and our current media team needs reinforcement. We're managing 5-7 growing accounts in healthcare and wellness that require meticulous attention to detail, creative problem-solving, and someone who actually understands what ROAS means. Without the right coordinator, our senior team stays stuck in campaign setup instead of strategy, and our clients' growth stalls out.What You'll OwnFull campaign setup and QA across Meta and Google for 5-7 accountsDaily budget pacing and performance monitoring (you'll catch issues before they become problems)Creative trafficking and coordination with our production teamWeekly and monthly reporting that actually tells a story, not just exports dataTesting documentation and competitive analysisThe details that matter: naming conventions, UTM parameters, pixel trackingHow You'll Know You're WinningZero campaign launch errors after your first 60 daysYour accounts hit their KPI targets consistently by month 3The Media Director trusts you to run client check-ins solo by month 6You're managing multiple urgent requests without dropping ballsClients start requesting you specifically on their accountsDay-to-Day Impact40% - Campaign building, QA, and optimization across Meta and Google25% - Analysis and reporting (turning data into insights clients actually care about)20% - Creative coordination and testing roadmap execution15% - Client communication and internal team syncsReal example: Monday you're launching three new Meta campaigns for a wellness brand, Tuesday you're analyzing why Google Shopping tanked for a beauty client, Wednesday you're building a TikTok test for a longevity brand, Thursday you're presenting monthly results, Friday you're planning next week's creative tests.Your BackgroundYou've run real campaigns with real budgets (even if just internships or freelance)Meta Ads Manager and Google Ads don't intimidate you - you've actually used themYou can build a media plan in Excel without breaking formulasYou've seen what good and bad creative looks like for paid socialYou understand basic performance metrics and can explain why ROAS isn't everythingBonus: You've dabbled in TikTok, Pinterest, or LinkedIn adsOur Operating StyleWe're ex-founders who built and sold our own companies, so we operate differently. No bureaucracy, no hand-holding, no "that's not my job" attitudes. You'll work directly with the Media Director and have exposure to every aspect of performance marketing. We focus on healthcare and wellness brands, which means compliance matters but also that we're marketing products that actually help people. Small team, high standards, real impact on client growth.The Role & Growth PathTitle: Media CoordinatorBand: $45-55KDepartment: Paid Media & PerformanceReports to: Media DirectorGrowth path: In 12-18 months, success here leads to Media Specialist ($55-70K)Benefits: Health, dental, vision, and 401K matchLocation: In-office, NYC Garment DistrictStart: ASAPJ-18808-Ljbffr