Founding Product Marketing Lead (AI-Native Finance)
About the CompanyZero busywork. Zero fire drills. Zero surprises.That's how t0.ai believes a company's finances should run, and that's what we deliver to our customers.What we dot0.ai is the AI-native platform built to run a company's complete finance function end-to-end. Bookkeeping, rev rec, AP/AR, FP&A: one system where every workflow connects, every entry has an auditable trail, and finance teams get back hours to focus on strategy and growth.Why it mattersFinance today runs on manual processes, fragmented tools, and a stack stitched together with spreadsheets and email. It's expensive, slow, and no one's happy with it. t0 replaces all of it.Why we're differentt0.ai is built on Airwallex's infrastructure: global scale, real revenue, real longevity. No venture funding. No misaligned incentives. Just the right solution, built for the long term.What it's like hereWe build in production, not in theory. Ideas go from whiteboard to customer hands in weeks, and the impact is immediate. You'll tackle real problems with real stakes, operate with autonomy and ownership, and build foundational AI on infrastructure already supporting businesses at scale.If you want to move fast, do work that matters, and help redefine how finance operates:Come build it.About t0.ai t0.ai is building the financial operating system for the AI era.As AI makes it possible to automate entire workflows—not just tasks—finance is undergoing a fundamental shift. What once required teams, tools, and manual reconciliation can now be handled autonomously, in real time.t0.ai sits at the center of this transformation. We design intelligent systems that eliminate financial operations end-to-end—from bookkeeping and reconciliation to tax, payroll, forecasting, and document understanding. We’re not building another finance tool—we’re defining a new category: AI-native finance infrastructure.Our team blends deep research pedigree with real-world execution. We move fast, operate with high standards, and expect end-to-end ownership. The problems we solve are technically hard, commercially critical, and largely unsolved.About the RoleThis is not a traditional product marketing role. You will be the founding marketing hire at t0.ai , responsible for defining how an entirely new category is understood, adopted, and scaled.You’ll operate as a builder—not a function owner—working across Product, Engineering, and Commercial to turn deep technical capability into market momentum.This role is based in San Francisco.What You’ll DoOwn the narrative: Craft positioning and messaging that turns technical depth into clear, differentiated valueWrite founder-level content: Produce high-signal essays, product deep dives, and explainers that shape how the market understands AI in financeDesign growth loops: Work with Product to embed distribution and virality into the user experienceExecute Full-Funnel Experiments: Lead an evidence-based experimentation program—from landing page A/B tests to onboarding optimizations—to drive self-serve acquisition and activation.Understand the customer deeply: Conduct user interviews, analyze product data (SQL, Amplitude/PostHog), and refine ICP and Jobs-to-be-DoneLead launches: Build and execute high-velocity launch playbooks across product releasesEnable revenue: Turn product truth into sales leverage through sharp narratives, frameworks, and collateralBuild the foundation: Establish the systems, processes, and standards for marketing at t0.ai Who You AreWe’re looking for people who meet the core requirements. The rest is a bonus.Minimum Qualifications5+ years of experience in product marketing, growth, or product management within B2B SaaS, fintech, or developer toolsProven track record of operating in zero-to-one or highly ambiguous environmentsExceptional ability to translate complex technical products into clear, compelling narrativesExperience with product-led growth and running experiments across funnels and onboardingStrong cross-functional instincts—comfortable working directly with Product, Engineering, and SalesPreferred QualificationsExperience in AI, data infrastructure, developer tools, or financial systemsComfort discussing APIs, technical architecture, and system design at a high levelHands-on experience with analytics tools (SQL, Amplitude, PostHog, etc.)Experience building GTM strategies for new product categories or “startup within a startup” environments