Marketing Specialist - Hot Market

Rally House is a specialty retail store that carries all things local! We are looking for people who enjoy working for a growing organization, as we currently operate 300+ stores nationwide, with many more to come! You will enjoy an exclusive store discount when you join our team, as well as a competitive benefits package with flexible PTO, 401k match, parental leave, paid holidays, and receive continued development opportunities as we grow our company. We don't just provide jobs, we provide careers. Apply today and be part of our growth!Job DescriptionThe Marketing Specialist - Hot Market supports Rally House’s real-time marketing efforts around major sports moments including championships, tournaments, rivalries, and trending cultural events. This role executes ecommerce activations, email marketing, paid social campaigns, and social media engagement to help Rally House capitalize on fast-moving opportunities as they happen. This position works closely with merchandising, ecommerce, creative, and marketing teams to quickly launch and optimize campaigns in a fast-paced, sports-driven environment.ResponsibilitiesLaunch and maintain Hot Market ecommerce experiences tied to championship wins, playoff appearances, rivalry games, and other major sports momentsBuild, deploy, and monitor paid social campaigns in real-time to support trending sports events and product launchesDesign, build, and deploy marketing emails tied to major sports moments with speed and accuracySupport social media publishing and real-time community engagement during nights, weekends, and live sporting eventsMonitor sports trends, breaking news, fan reactions, and cultural moments to identify marketing opportunities for Rally HouseCoordinate closely with merchandising, ecommerce, creative, and marketing teams to ensure rapid campaign executionAssist with homepage updates, category launches, promotional messaging, and digital merchandising tied to Hot Market momentsAnalyze campaign performance across email, paid social, ecommerce, and social media channels to identify trends, insights, and optimization opportunitiesEnsure all campaigns and messaging align with Rally House brand standards and league/licensing requirementsSupport ongoing weekend marketing operations and execution during peak sports seasonsSkills And KnowledgeAbility to launch and manage time-sensitive marketing campaigns with speed and accuracy, Strong attention to detail in a fast-paced, real-time environment, Strong organizational skills with ability to manage multiple concurrent projects, Strong passion for sports culture with ability to react quickly to real-time sports moments and trends, Understanding of digital marketing channels including email, paid social, organic social, and ecommerce merchandisingQualificationsMust be able to work a hybrid Thursday–Sunday schedule consisting of four 10-hour shiftsBachelor’s degree in marketing, advertising, communications, or a related field0–2 years of experience managing or supporting paid media campaigns on Meta or Google platformsExperience with email marketing platforms, social media management tools, or ecommerce platforms preferredFamiliarity with sports marketing, live event marketing, or retail ecommerce is a plusMust have reliable high-speed internet and a professional remote work setup for weekend remote shiftsPhysical RequirementsAbility to operate a computer, keyboard, mouse, and other standard office equipmentAble to clearly view and read information on a computer screenOccasionally lift or move items up to 15 poundsLocation and ScheduleOn-site in Lenexa, KS on Thursdays and Fridays; remote on Saturdays and SundaysFour 10-hour shifts per weekWeekend and evening availability required to support live sports events and real-time marketing activationsPay Range$55,000.00 - $70,000.00