Senior Marketing Copywriter

Senior Marketing Copywriter | Marketing Agency Charlotte, NC hybrid role — in-office Tuesday through Thursday, with optional remote work Monday and Friday.About the RoleCrafted is looking for a Senior Marketing Copywriter to join our Creative team and help bring complex B2B ideas to life through clear, compelling content.This is more than a writing role—it’s a thinking role. You’ll partner with strategists, designers, and subject matter experts (including engineers) to translate technical concepts into messaging that’s engaging, relevant, and effective.You’ll work across industries like industrial technology and manufacturing, creating both long-form and campaign-driven content, while leveraging our proprietary AI platform to work smarter and faster.What You’ll DoWrite high-quality content across formats: case studies, white papers, blogs, ads, emails, landing pages, and video scriptsCollaborate with Creative Directors, strategists, designers, and AI tools to bring ideas to lifeTranslate complex technical subject matter into clear, benefit-driven messagingContribute to campaign development, messaging, and conceptingConduct research using client materials, SME interviews, and independent sourcesEnsure content aligns with brand voice, audience needs, and channel best practicesEdit and refine content for clarity, accuracy, and performanceWhat We’re Looking For5+ years of copywriting experience (agency or in-house)Strong portfolio with both long-form and short-form B2B workExperience in industrial, manufacturing, or technical industries preferredAbility to simplify complex topics into clear, engaging contentExperience working from briefs, SME input, and multiple information sourcesFamiliarity with AI tools or generative content platformsStrong attention to detail and ability to manage multiple projectsHow You WorkCurious and proactive—you ask smart questions and dig deepCollaborative and comfortable working across disciplinesOrganized and dependable in a fast-paced environmentInterested in how things work, especially in technical spacesOpen to using tools and technology to improve efficiency and outputGrowth & DevelopmentOpportunity to take on greater ownership of campaigns and messagingContinued development in writing, concepting, and strategyExposure to a wide range of industries and content typesPath toward Senior Content StrategistWhat We OfferCompetitive compensationHealth, disability, and 401(k) with match + profit sharingGenerous paid time offA high-performing, collaborative team focused on doing great work