Digital Marketing Specialist

Job Description Benefits:401(k)401(k) matchingDental insuranceHealth insurancePaid time offVision insuranceHello!Thank you for taking the time to check out our Digital Marketing Specialist opportunity. We know life is busy, and we appreciate your interest in PDT!In this role, you can expect to work across a wide range of digital marketing and ecommerce initiatives that support our online growth and customer experience. Were looking for a detailoriented, proactive individual who enjoys balancing creativity, strategy, and data to help manage and optimize our digital presence.As our Digital Marketing Specialist, youll support and enhance our ecommerce platforms and online sales channels while contributing to digital campaigns, promotions, and paid advertising efforts. This role is involved in SEO, AEO, and Generative Engine Optimization (GEO), performance tracking through tools like Google Analytics, and the creation and optimization of landing pages. Youll also collaborate across teams to improve customer experience, support fraud prevention and order troubleshooting, maintain ordering platforms, assist with pricing audits, coordinate projects, and conduct market and competitor research.Were looking for someone with experience in digital marketing, ecommerce, online promotions, or a related field. Ideal candidates have handson experience with SEO best practices, digital analytics, paid advertising platforms (such as Google Ads), CMS tools, and CRM or ERP systems. If you enjoy using data to inform marketing decisions and thrive in a collaborative, fastpaced environment, this could be a great fit for you!The hours for this role are Monday through Thursday, 8:00 a.m. to 4:00 p.m. (or 4:30 p.m. with a lunch break). This position also comes with a full benefits package, including health, dental, and vision insurance; paid time off and paid holidays; 401(k) match; discretionary profit sharing; life insurance; and more! In addition, if you complete a wellness exam with your provider, PDT will pay 100% of a Direct Primary Care (DPC) membership and contribute to your Health Savings Account.If you have questions or would like to review the full job description, please contact our Human Resources team at Human.Resources@pdtdental.com.Thank you again for your time and interest. We sincerely appreciate it and hope youll apply!Cheers,The PDT Talent Acquisition Team