Social Media Lead (part-time volunteer)

Company DescriptionThe Museum of Advertising™ is a NYC-based nonprofit in progress, preserving and celebrating advertising as a creative discipline and cultural force. We are in the beginning stages of building the organization. Our 501(c)(3) application is in development, and full nonprofit status is expected to take at least a year to finalize.In the meantime, we are doing the work: curating online exhibits, producing original writing and video, and planning toward a proposed pop-up exhibit in 2027.We are founder-led, AI-augmented, and run asynchronously on Basecamp. Team members occasionally collaborate but mostly work autonomously toward weekly goals, communicating in writing. Volunteers self-manage and check in twice a week — what they’re working on Monday, what they shipped Friday. No recurring meetings.Part-time VolunteerThis is an unpaid volunteer role, 5–10 hours per week. We are honest about the stage: there is no funding for compensation yet. As the museum secures 501(c)(3) status, grants, and sponsorship revenue, this role may convert to paid part-time or full-time employment. We make no guarantees on timing — likely a year or more — and current volunteers will be considered first.What you get now: You'll be part of a small, self-selected team of people as motivated as you are — volunteers who chose this because they believe the mission and the work matter. You’ll also receive public credit on our website, in newsletter mastheads, and on major projects, a portfolio of real shipped work, access to the network we are building in advertising and brands, and direct experience with AI-augmented creative work. If you are looking for paid work today, this is not it. If you want to help build something from the ground up, read on.About the Social Media Lead role6–8 hrs/week · Unpaid volunteer (paid roles possible as funding grows) · Remote (NYC preferred)Own daily social presence across our channels. You set the voice, build the weekly calendar, and engage the community. AI helps you draft and reformat; you decide what is good enough to ship.What you'll doRun the daily content calendar across Instagram, LinkedIn, and YouTubeWork with creative studio for content productionCoordinate with the Blog & Newsletter Editor to repurpose long-form work for socialCurate archival ad content and create original posts that celebrate the craftReply to comments and DMs, build communitySpot trends in advertising culture and react quicklySelf-manage in Basecamp with Monday plans and Friday recapsYou areFluent in advertising history, craft, and current cultureA clear writer with a point of viewComfortable with AI tools as a drafting partnerReliable and self-directed — no one will chase you for statusNice to havePast experience running social for a brand, agency, or publicationFamiliarity with Later, Buffer, or similar scheduling toolsExperience working in Basecamp, Asana, Monday or similar in an asynchronous environment.How AI fitsAI drafts captions, hashtag sets, alt text, and reformats one post across platforms. You make every call about voice, timing, and what is worth saying.RequirementsYou must be self-sufficient and a clear, concise written communicator, productive when working autonomously. This team works asynchronously, so you should be comfortable making progress without daily instruction or check-ins.