Demand Generation Manager

Growth & Demand Generation ManagerLocation: Remote / HybridComp: $85-95K base, $110K OTEAbout UsBrij is a venture-backed, high growth software startup based in NYC. Our AI-powered platform helps omnichannel consumer brands gain valuable data to "bridge" online and offline audiences to drive revenue across channels. Our suite of tools including warranty registration, sweepstakes & rebates empower brands to connect with their consumers wherever they shop. We work with some of the best brands in the world including Heineken, Feastables, Momofuku, Health-Ade, Skullcandy, and Gozney.We're a lean, diverse team with a bias toward action and extreme ownership. Our customer-first mindset drives everything we do, and we're excited to build the future of omnichannel commerce.The RoleAs Brij's Growth & Demand Generation Manager, you'll own the engine that fills our pipeline. You'll be responsible for driving top-of-funnel growth across paid and outbound channels, running experiments, scaling what works, and building the systems that turn interest into qualified opportunities. This is a high-ownership role for someone who loves both strategy and execution.What You'll DoDrive top-of-funnel growth and ensure a consistent flow of qualified leads into the pipelineOwn and execute paid advertising strategy across LinkedIn, Google, and other B2B channelsOwn and execute outbound strategy, including sequences, targeting, messaging, and toolingOptimize conversion rates across the full top-of-funnel, from first touch to booked meetingIdentify, test, and scale winning growth loops across channels and audience segmentsRun structured experiments across ads, landing pages, messaging, and top of funnel stepsDefine and track key performance metrics including CAC, pipeline conversion rates, and ROI on paid advertisingWho You AreYou're a strong fit for this role if you have:1-3 years of experience in B2B SaaS demand generation or growth marketing1-3 years running B2B paid ad campaigns (LinkedIn and/or Google experience preferred)1-3 years working in HubSpot, with hands-on experience managing workflows, sequences, and reportingComfort building landing pages and ad creative using AI tools — you don't wait for a designer or developer to get things liveA proven track record of delivering measurable pipeline growth, not just activity metricsA bias toward experimentation; you form a hypothesis, test it fast, and know how to read the resultsComfortable operating in a fast-paced, evolving environment with a high degree of autonomyWhy Join Brij?Impact: Play a direct role in shaping the growth of an emerging category and see your work influence top-tier brandsOwnership: This is a high-autonomy role — you'll set the strategy and run the plays, not just execute someone else's playbookGrowth: Work alongside a high-caliber team with opportunities to grow as the company scalesFlexibility: Remote-first with hybrid options and NYC HQ accessCompensation: Competitive salary, benefits, and flexible work arrangementsCulture: A lean, collaborative, fast-paced team focused on ownership and outcomesPowered by JazzHRXaN8SelySz