User Acquisition Specialist
A company is looking for a User Acquisition Specialist specializing in Paid Search.
Key Responsibilities
Execute and optimize performance campaigns across Google Ads for mobile apps
Manage and scale high-volume budgets, focusing on pLTV, ROAS, and ARPU
Analyze creative performance and optimize Ad Monetization through AdMob campaigns
Required Qualifications
Hands-on experience managing Google UAC and Web-to-App campaigns at scale
Strong creative intuition for high-performing ad formats
Expertise in Ad Monetization and understanding its impact on revenue streams
Analytical mindset with the ability to interpret complex data
Familiarity with the mobile ecosystem and MMPs like AppsFlyer or Adjust