Client Acquisition Executive - HOA & Community Management
Client Acquisition Executive: BoardLinkProfessional and secure board collaboration for HOAs, POAs, and MUDs.About BoardLinkBoardLink is the HOA, POA, and MUD board collaboration platform from Anneal Tech. The platform delivers role-based board email identities, a structured workspace for board records, board-grade meeting tools with audit trails, and a clean identity and access handoff every time a board seat turns over. BoardLink runs alongside community management software a firm already uses and is not a replacement for them.Anneal Tech is a Managed Experience Provider that delivers managed IT, cybersecurity, IT service management, and advisory services. BoardLink applies that discipline to a problem the community association industry has historically solved with personal email and consumer tools that lack the security and governance boards need.The RoleThe Client Acquisition Executive for BoardLink owns new client growth from initial conversation through signed agreement. This is a full-cycle, individual contributor sales role responsible for generating pipeline, leading discovery, shaping commercial conversations, presenting recommendations, negotiating agreements, and transitioning new clients to onboarding.The role sells into four related buyer segments: community association management firms, self-managed HOA and POA boards, Municipal Utility District boards, and the property management and developer firms that stand up new communities. The primary channel for scale is the BoardLink Partner Program, through which community association management firms adopt BoardLink across the boards they serve and participate in recurring revenue share.Success in this role requires the ability to articulate why a board running on personal email, scattered file storage, and ad-hoc meeting platforms creates real fiduciary, cyber insurance, and records risk for the community and for the management firm supporting it. The Client Acquisition Executive must be effective in conversations with community manager owners and executives, association property managers, board presidents and treasurers, MUD board members, and developer or PM firm leadership.Role ResponsibilitiesThe Client Acquisition Executive will build and manage a target account list across community association management firms, self-managed boards, MUDs, and developer or PM firms in Central Texas and selected national markets. Pipeline development is expected through a combination of outbound calling, email, LinkedIn, referral cultivation, networking with industry associations including the Community Associations Institute and state-level CAM groups, board education events, partner channels, and in-person business development activity.Discovery in this market is specific. The Client Acquisition Executive will assess how a board currently handles email identity for officers, where board records and governing documents are stored, how meetings are conducted and documented, what occurs at annual turnover, the management firm's posture on cyber insurance and resident data protection, and how the firm's existing community management software fits. Opportunities will be qualified against established fit criteria, including urgency, budget alignment, decision process, number of boards under management, and BoardLink's ability to deliver meaningful value.When an opportunity is qualified, the Client Acquisition Executive will partner with Anneal Tech leadership and operations to scope accurately, align pricing and Partner Program terms, set expectations, and recommend the right rollout approach. The commercial process includes proposal follow-up, stakeholder management, objection handling, negotiation, and a clear path to signature. Following signature, the Client Acquisition Executive remains involved through the onboarding handoff to ensure board email identities, workspaces, and meeting environments are stood up correctly.The Client Acquisition Executive will also activate and support the BoardLink Partner Program. This includes recruiting community association management firms, onboarding partner firms to the BoardLink sales motion, equipping partner leadership with the materials and talking points to present BoardLink to their boards, and maintaining the partner relationship as new boards are added.The Client Acquisition Executive will represent BoardLink in the market through industry conferences, chapter meetings of the Community Associations Institute, MUD industry forums, regional trade events, and partner conferences. A portion of this activity contributes directly to pipeline. The remainder builds the industry relationships from which pipeline eventually develops.Performance ExpectationsThis is an outcome-driven role. While activity is a meaningful input, BoardLink values activity that produces qualified conversations, profitable opportunities, and durable client relationships. Performance will be evaluated against:New pipeline created and qualified opportunities generated across all four buyer segmentsClosed-won monthly recurring revenue, total active boards on the platform, and new logo acquisitionPartner firms recruited into the BoardLink Partner Program and boards activated through the partner channelProposal-to-close conversion and forecast accuracyClient fit, margin discipline, and quality of the handoff to onboardingProfessional representation of BoardLink in the community association and MUD industriesActivity metrics may be used for coaching and accountability. Continued success in the role will be measured by the sustainable, profitable revenue produced over time and the strength of the partner channel built and maintained.Required QualificationsProven B2B sales experience with direct accountability for generating pipeline, managing opportunities, and closing business. Qualifying backgrounds include SaaS, specifically related to property management technology, association management software, professional services, insurance, or another complex business-to-business solution sold into operationally regulated environments.Demonstrated ability to prospect independently and create opportunities without relying on inbound lead flow. Confidence initiating and leading conversations with the full range of decision-makers in the community association and MUD market, including management firm owners, association property managers, volunteer board officers, MUD board members, and developer or PM firm executives.Strong business acumen, including the ability to connect operational and cybersecurity risk to measurable financial impact such as insurance premiums, records-request liability, and fraud exposure. The discipline to sell on value, governance posture, and risk reduction rather than the lowest price.Clear, professional written and verbal communication. Effective listening skills and disciplined follow-up. Comfort discussing pricing, service agreements, partner program economics, decision process, and commercial terms with senior stakeholders.Strong CRM discipline, organizational habits, forecast accuracy, and personal accountability. The ability to maintain momentum through long sales cycles, board volunteer schedules, incumbent provider resistance, rejection, and complex multi-stakeholder buying conversations.A college degree is not required. Candidates are evaluated on judgment, communication, work ethic, curiosity, coachability, and demonstrated ability to produce results.Preferred ExperienceDirect sales experience into community association management firms, HOA or POA boards, or MUD boardsFamiliarity with community management software ecosystems including Vantaca, CiraNet, TownSquare, AppFolio, SmartWebs, HOA Express, or HiveBrightBackground selling SaaS, cybersecurity, identity and access management, managed IT, association management technology, or property management technologyChannel and partner program sales experience, including partner recruitment, enablement, and revenue-share program managementExperience working with the Community Associations Institute, state-level CAM associations, or MUD industry organizationsExisting relationships with community association management firms, association property managers, or board leaders in Central TexasCompensationCompensation includes an initial stipend providing a reasonable runway, quickly eclipsed by uncapped, scaling commission that rewards focus on our ideal client profile. Compensation is negotiable based on experience, demonstrated sales ability, industry knowledge, existing relationships in the community association or MUD market, and expected level of independence. BoardLink is open to structuring compensation in a way that rewards meaningful revenue creation and partner channel development while protecting sustainable, profitable growth.Why BoardLinkThe community association industry has long tolerated a gap between what boards do and the tools they use to do it. Boards handle sensitive resident data, significant operating budgets, fiduciary obligations, and records that may be requested under state statute, often from personal Gmail accounts, scattered cloud drives, and personal Zoom rooms with no clean handoff at turnover. BoardLink closes that gap with a purpose-built platform, the cybersecurity discipline of Anneal Tech, and a partner program that rewards the management firms that bring it to their boards.The Client Acquisition Executive sells a differentiated platform in a market that has been underserved for years. The role works directly with Anneal Tech leadership, provides visible impact for closed deals, and offers direct influence over go-to-market strategy.The position offers the opportunity to build a territory, develop a partner channel, and shape the firm's presence in the community association and MUD market. BoardLink operates a flexible work environment, with remote work and regular travel for prospect meetings, partner activity, and industry conferences.