Director of Commercial Strategy & Revenue Architecture - GTM

Company DescriptionUnitek Learning Education Group Corp. (“Unitek Learning”) is a leader in healthcare‐focused workforce development. With over 30 years of experience, Unitek Learning provides customized education programs that bridge the gap between academic preparation and real-world clinical needs. Drawing on its deep roots in nursing education, Unitek Learning helps hospitals and health systems build sustainable talent pipelines by embedding faculty and curriculum directly into hospital settings through its “School in a Box” and integrated workforce solutions. In partnership with hundreds of clinical sites, we upskill incumbent staff, train new clinicians, and enable hospitals to better recruit, retain, and advance nursing talent.Job DescriptionUnitek Learning is seeking a highly analytical and operationally driven Director, Revenue Operations (GTM Commercial) to lead the design and execution of the go-to-market operating infrastructure for its Workforce Solutions division.This role is responsible for building and managing the systems, processes, and data frameworks that support scalable growth across Business Development, Marketing, and Partner Growth. The Director will oversee CRM governance, pipeline management, forecasting, segmentation, and performance reporting to ensure disciplined execution and visibility across the full revenue lifecycle.This position partners closely with Growth Marketing, Business Development, Partner Growth, and Business Intelligence to ensure alignment between strategy, execution, and performance outcomes.Design and operationalize the go-to-market (GTM) operating model, including pipeline structure, stages, and performance trackingOwn and manage CRM systems (e.g., HubSpot, LeadSquared alignment), ensuring data integrity, usability, and adoption across teamsDefine and maintain segmentation, ICP frameworks, and account prioritization models in partnership with Growth MarketingEstablish and manage pipeline governance, including deal tracking, stage definitions, and qualification standardsDevelop and oversee forecasting methodologies, ensuring accuracy and consistency across Business Development and leadership reportingBuild and manage GTM performance dashboards and reporting, providing visibility into pipeline health, conversion rates, and revenue performanceIdentify gaps and inefficiencies in the revenue process and implement process improvements to increase speed and conversionPartner with Business Development to support pipeline reviews, deal progression, and sales disciplineCollaborate with Growth Marketing to ensure alignment between campaigns, targeting, and pipeline outcomesSupport Partner Growth by ensuring visibility into account performance, expansion opportunities, and engagement trackingLead CRM and data-related process training and enablement to improve adoption and reduce manual workWork closely with Business Intelligence to align data definitions, reporting structures, and performance insightsBuild business cases and prioritize system and process improvements to support organizational growthQualificationsBachelor’s degree in Business, Finance, Marketing, or a related field required7–10 years of experience in revenue operations, sales operations, or GTM operations, preferably in a B2B or enterprise environmentStrong experience with CRM systems (e.g., HubSpot, Salesforce) and pipeline managementProven ability to build and manage forecasting models and revenue reporting frameworksExperience defining and implementing segmentation and account prioritization strategiesStrong analytical skills with the ability to interpret complex data and translate insights into actionable recommendationsExperience working cross-functionally with sales, marketing, and operations teamsExcellent communication and stakeholder management skillsAbility to operate in a fast-paced, evolving environment and manage multiple prioritiesKey CompetenciesAnalytical Thinking and Data FluencyProcess Design and Operational ExcellenceAttention to Detail and Data IntegrityCross-Functional CollaborationProblem Solving and Continuous ImprovementCommunication and InfluenceAdditional InformationWe Offer:Medical, Dental and Vision starting the 1st of the month following 30 days of employment2 Weeks’ starting Vacation per year. Increasing based on years of service with company12 paid Holidays and 2 Floating Holiday401K with a Company MatchCompany Paid Life Insurance at 1x’s your annual salaryLeadership development and training for career advancementTuition assistance and Forgiveness for you and your family up to 100% depending on program