Director of Product Marketing
Job Title: Director of Product MarketingLocation: RemoteSalary: $180,000-$250,000 + Bonus Skills: B2B SaaS Product Marketing, Go-to-Market Strategy, Enterprise Positioning, Analyst Relations, LeadershipAbout the Software Development Company / The Opportunity:Join a groundbreaking leader in the software development industry at the intersection of AI, process intelligence, and enterprise automation. This is a rare chance to step into a Director of Product Marketing role where you will help shape the future of work for the world’s largest organizations. Our client is experiencing hyper-growth, driven by a mission to deliver powerful AI-driven platforms that revolutionize mission-critical enterprise operations. You will collaborate with an exceptional, diverse team and directly impact how Fortune 500 companies execute their most complex processes.Responsibilities:Define and own market positioning, messaging architecture, and value propositions across products and solutions.Develop compelling narratives and executive messaging for board, customer, and industry communications.Drive competitive strategy and maintain intelligence on market landscape and trends.Build and manage core product marketing assets, including personas, value propositions, use cases, and sales enablement resources.Lead analyst relations, engaging with industry analysts and improving market perception.Own product launch strategies and execution for new offerings and capabilities.Develop and execute industry-specific positioning, pricing strategy, and market expansion initiatives.Establish voice-of-customer programs, synthesize market and customer insights, and inform go-to-market strategy.Lead, mentor, and scale a high-performing product marketing team to drive strategic alignment and execution excellence.Must-Have Skills:8+ years of product marketing experience in B2B SaaS, with at least 4 years in leadership roles.Proven success in positioning, messaging, and go-to-market execution for enterprise technology companies.Expertise in enterprise sales cycles and working with Global 2000 customers.Demonstrated effectiveness in analyst relations and improving market positioning.Strong technical fluency to translate complex technology into clear business value.Outstanding executive communication and writing skills for diverse audiences.Experience building, leading, and developing high-performing product marketing teams.BA/BS degree required; MBA or advanced degree preferred.Nice-to-Have Skills:Experience in AI/ML, process intelligence, automation, or enterprise software markets.Background in product marketing through high-growth or market inflection phases.Established relationships with leading industry analysts (Gartner, Forrester, Everest, etc.).Speaking experience at major industry conferences.Expertise in pricing and packaging strategy.Track record of driving successful category leadership and market positioning initiatives.