Senior Director of DTC Growth
A company is looking for a Senior Director, DTC Growth Strategy.
Key Responsibilities:
Own and optimize ecommerce growth strategy for multiple high-growth DTC brands
Partner with channel teams to align acquisition strategies with on-site experiences and profitability
Lead analytics and performance measurement to connect marketing outcomes to business goals
Required Qualifications:
8+ years of experience in DTC ecommerce, growth, or performance marketing
Deep understanding of the DTC ecommerce stack, including Shopify and GA4
Proven track record of driving measurable growth across key performance metrics
Experience with subscriptions, bundles, and retention-led growth models
Comfortable with data analysis and performance optimization strategies