Director of Product Management

DescriptionJob Title: Director of Product ManagementJob Type: Full-timeLocation: Remote - United States (Austin, Dallas, Houston) NON-NEGOTIABLE: AI-Driven Mindset | You must demonstrate active, daily use of AI tools in your product workflow. This is a core competency, not a bonus.About CloudBeesCloudBees is defining the future of AI-native DevOps — and we need a Product Marketing leader who can shape the narrative that makes that future legible to the market. We are looking for a Director of Product Marketing who operates at the intersection of strategic storytelling, competitive intelligence, and market-making. This is not a content factory role. This is a thought leadership mandate.This is a high-impact individual contributor leadership role reporting directly to the VP of Growth & AI Innovation. You will own the voice of our product in the market — from category creation and analyst relations to launch execution and sales enablement. You will be the connective tissue between what we build, what buyers believe, and what analysts write.About The RoleCloudBees is building the future of AI-native DevOps. We are looking for a Director of Product Management (Growth Hacker) who will lead the product strategy and execution for our next-generation platform - driving speed-to-value for mid-market development teams.We are not looking for someone who waits for a playbook to appear. We are looking for someone who writes it. This is a high-impact individual contributor leadership role at the intersection of product, engineering, and go-to-market, reporting directly to the VP of Growth and AI Innovation.Your Mission: Own the market narrative that makes CloudBees’ AI-native DevOps platform the obvious choice for mid-market development teams. You will define how the world understands what we build, why it matters, and why now. You will shape analyst perception, arm the sales team with conviction, and build the content and positioning engine that drives durable category leadership.You will solve for what is challenging and create what is missing.Key ResponsibilitiesPositioning & MessagingOwn the end-to-end messaging architecture for Smart Test and Unify — from category-level narrative down to feature-level proof pointsDevelop and maintain a living positioning framework that evolves with the market, not just with product releasesTranslate complex DevOps and AI capabilities into crisp, buyer-resonant language for C-suite, engineering leads, and procurementLead category creation efforts around Agentic DevOps — defining the language, the problem, and the CloudBees-specific right to winThought Leadership & Analyst RelationsServe as CloudBees’ primary point of contact for analyst briefings — Gartner, Forrester, IDC, and emerging DevOps-focused analystsDevelop the briefing strategy, own the narrative arc, and ensure CloudBees is positioned for inclusion in key Magic Quadrants, Wave reports, and Market GuidesBuild and execute a thought leadership content calendar — point-of-view papers, executive bylines, conference keynote frameworks, and AI-native DevOps researchRepresent CloudBees at the May Agentic DevOps Conference and the June Roadshow (SF, NY, Paris, Japan) as a market-facing voiceIdentify and cultivate customer advocates and practitioner voices to amplify the CloudBees narrativeCompetitive IntelligenceOwn the competitive intelligence function — continuous monitoring, synthesized analysis, and actionable guidance for sales and productProduce and maintain competitive battlecards, win/loss frameworks, and objection-handling playbooksPartner with Intelligence Solutions Architect (Sean Mahaffey) to build AI-accelerated competitive research workflowsBrief sales leadership on competitive positioning before key deals and enterprise conversationsSales Enablement & GTM ExecutionBuild the sales narrative toolkit: pitch decks, demo scripts, one-pagers, ROI frameworks, and discovery question guidesOwn launch readiness for new product releases — coordinate messaging, timing, and sales activation with engineering, product, and demand genPartner with demand generation on campaign messaging, ICP definition, and account-based marketing (ABM) contentDrive the Smart Test Agent launch narrative and post-launch positioning Market Research & Voice of CustomerDesign and execute buyer research programs — win/loss interviews, ICP validation, and messaging resonance testingSynthesize customer, prospect, and market signals into quarterly positioning reviewsActively participate in key prospect conversations and customer advisory sessions to ground positioning in real buyer languageUse AI tools to compress research cycles and surface insight faster than any competitor’s PMM teamQualificationsRequiredA demonstrable entrepreneurial spirit, you have built programs from zero, fixed broken processes without being told to, and created market opportunities others had not yet identified.7+ years of product marketing experience, with at least 3 years in a senior IC or leadership role in B2B SaaSProven track record of building category-defining narratives for developer tooling, DevOps, or infrastructure softwareDeep understanding of CI/CD, DevOps, and software delivery workflows — you can speak credibly to a VP Engineering without a translatorExperience owning analyst relations — you have conducted briefings, been cited in reports, and understand how to move perception at Gartner or ForresterDemonstrated ability to build competitive intelligence programs from the ground up — not just reactive battlecards, but proactive market sensingStrong fluency with AI tools — both as a practitioner accelerating your own workflow and as a market thinker who understands where AI changes the DevOps categoryTrack record of producing high-quality, high-velocity content: messaging guides, point-of-view papers, executive narratives, and sales enablement assetsExcellent written and verbal communication; ability to command a room at an analyst briefing and a whiteboard session with engineering alikePreferred (not Required)Familiarity with predictive test selection, CI observability, or software quality intelligence platformsExperience with agentic AI products or AI-native developer toolingPrior exposure to mid-market SaaS sales cycles and champion-driven selling motionsExperience operating in a startup-within-a-startup or incubation-style environmentEstablished relationships with DevOps or platform engineering analyst communityOur Culture: The G.R.I.T. SquadWe are a team that values grit, innovation, and customer-centricity. Through trust, collaboration, and an entrepreneurial spirit, we aim to be the 1% that consistently delivers transformative solutions and exceptional customer outcomes.GrowthStriving to better ourselves, the team, the product, and the company through continuous innovation and learning.ResilienceBouncing back from setbacks and staying strong in the face of adversity. We do not fold — we adapt and push forward.IntegrityBeing honest, ethical, and consistent in our actions and words. Trust is the foundation of everything we build.TeamworkWorking collaboratively and supporting one another to achieve collective success. Great Results In Teamwork.How We Measure Success TogetherCollaboration: Success is measured by how well we communicate openly, leverage each other’s strengths, and create outcomes no individual could achieve alone.Accountability: We follow through on commitments. We own our results — the good and the hard — and we use both to grow.Customer-Centricity: Every decision we make is traced back to a customer need. Customer satisfaction, loyalty, and feedback are our north star.What Will Make You SuccessfulBeyond technical skills and experience, the people who thrive on the G.R.I.T. Squad share a common set of traits. If these describe you, we want to meet you:You think in narratives, not features — you start with the market problem and work backward to the proof pointYou are a category thinker who can credibly answer: “Why is Agentic DevOps a category, and why does CloudBees own it?”You have a bias for clarity — your messaging guides, briefing decks, and Slack updates are models of concisionYou use AI to compress research, draft faster, and sense the market in real time — not just to generate first draftsYou operate with a new-logo mindset — every positioning decision is viewed through the lens of “will this make a mid-market buyer trust us faster?”You are a magnetic collaborator who brings engineering, sales, and analysts onto the same page without frictionYou lead with intellectual honesty and are willing to kill a messaging angle that data does not supportYou treat analyst relationships as long-term investments, not quarterly transactionsCompensation & BenefitsBase Pay Range: $260,000 – $290,000 annually. In accordance with applicable law, this represents a reasonable estimated compensation range for this role. Actual compensation will be determined based on skills, experience, and geographic location and may be more or less than the amount shown above. Outside of base compensation, CloudBees also offer stock options and variable bonuses. What CloudBees Offers:Health InsuranceDental InsuranceVision InsuranceShort & Long Term DisabilityLife InsuranceHSA/FSARemote Work EnvironmentFlexible Time Off Paid Company HolidaysParental LeaveVariable Bonus Plan dependent on your roleStock grant opportunities dependent on your role401(k) with Company MatchEEO Statement CloudBees is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are made based on qualifications, merit, and business need, without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, veteran status, or any other protected characteristic as outlined by federal, state, or local laws.DisclaimerThis job description is intended to describe the general nature and level of work being performed. It is not an exhaustive list of all duties, responsibilities, and qualifications required of employees assigned to this position. Duties, responsibilities, and activities may change at any time with or without notice.