Director of Integrated Media Planning

Elevate your career as the Director of Planning at WPP Media, leading integrated media strategies for Universal Pictures. Drive insightful, data-focused campaigns for major film releases with a hybrid work model. In this high-level role, you will oversee holistic media planning aligned with Universal's business objectives. With over 8 years of media experience, you will collaborate with teams across investment, activation, and performance to ensure effective execution. Your ability to present compelling strategies and insights will be crucial in guiding the direction of prominent film campaigns. Key Responsibilities Develop holistic, film-specific media strategies Partner with the Group Director on strategic alignment Provide POVs grounded in data and market trends Present updates and recommendations to stakeholders Track and share media and technology trends Requirements Bachelor's degree in Advertising, Marketing, or related fields 8+ years of media experience with planning expertise Strong knowledge of media channels like TV and digital Proven track record in translating data to strategies Client-facing experience with entertainment accounts Lead and mentor a high-performing planning team while ensuring seamless campaign execution at WPP Media. J-18808-Ljbffr