Product Marketer

Our CompanyArch is a Series B financial technology company that automates the management of private investments, improving access, understanding, and the human experience of investing across asset classes.Private investments such as venture capital, hedge funds, and private equity, make up roughly 25% of the investment universe. Traditionally, investors, advisors, banks, families, and managers track hundreds of investments in complicated spreadsheets, file folders, and busy inboxes. Not only is this tedious and time-consuming, but it is rife with opportunity for manual data entry errors, inconsistent reporting, and lost information. Enter, Arch.Arch delivers standardized data, documents, and insights in a single platform, avoiding the need to chase information across dozens or hundreds of 'portals'. Our purpose is to save investors' time while empowering them to make more informed investment decisions, leading to better financial outcomes.We are a fast-growing, dynamic team of 200+, serving over 400 clients, including several of America's largest banks, families, and financial institutions. We've over doubled the size of the company every year since inception and we are looking to hire in all departments as we scale.About the RoleWe're looking for an experienced Product Marketer to join our team at Arch. In this role, you'll be responsible for developing and executing marketing strategies and content, creating compelling product messaging, and driving adoption of our products across key customer segments.What You'll DoDevelop and execute comprehensive marketing strategies for new product launches and feature releasesCreate compelling product positioning, messaging, and value propositions that resonate with target audiencesConduct market research and competitive analysis to inform GTM strategy and positioningCollaborate closely with product, sales, and customer success teams to ensure alignment on product strategyCreate high-quality marketing content including product briefs, case studies, blog posts, and sales enablement materialsDevelop and maintain product marketing collateral and ensure consistency across all customer touchpointsAnalyze product performance metrics and customer feedback to optimize marketing strategiesPresent product updates and insights to internal stakeholders and external audiencesWho You Are5-10 years of experience in product marketing, preferably in B2B SaaS or technology companiesProven track record of successful product launches and go-to-market executionExceptional written and verbal communication skills with the ability to distill complex technical concepts into clear, compelling narrativesStrong analytical skills and data-driven approach to decision makingExperience working cross-functionally with product, sales, and marketing teamsSelf-starter with the ability to work independently and manage multiple prioritiesDeep customer obsession and understanding of user needsExperience with marketing automation tools and analytics platformsA Note about us:All of our full-time roles are based onsite at our New York City office, where our team thrives on in-person collaboration and dynamic teamwork. Being onsite daily enables us to build strong connections, collaborate effectively to solve challenges, and foster an engaging environment focused on shipping product and delivering exceptional service to our clients.We encourage applicants currently located in or willing to relocate to the NYC area to join us in this exciting, hands-on workspace.Some perks of working for Arch include:Strong Team - You'll be backed by a strong team that consistently exceeds client expectations and ships new products quickly.Your work is high impact - Being part of a small team means you have real responsibility and impact from day one. You'll be involved in discussions that drive the growth and direction of our platform from the very beginning.Product Market Fit - We have strong product market fit, exceptionally low churn, and have grown mostly organically through word of mouth.Team community and camaraderie - We have enormous trust in each other and always do what we can do to support one another. We're always ready to step in to help.Great office - we've invested in a great space for the Arch team to come together, at 18th and Park in Manhattan (the old Buzzfeed / NYT headquarters).Lunch is on Us - Grab lunch on us while you're in the office and take a break to laugh, brainstorm, or just hang out with your teammates over a meal.