Head of Marketing

Head of MarketingNorthern NJ$100K - $150KA fast-growing women's modest fashion brand is seeking its first Head of Marketing to take full ownership of the marketing function. The company operates multiple retail locations alongside a strong eCommerce presence and a loyal, growing customer base. This is a high-impact role where you'll lead a small team, build new growth channels from the ground up, and work closely with leadership to drive brand awareness and revenue.ResponsibilitiesManage day-to-day execution of the marketing team (social, design)Own the marketing calendar including email, influencers, and campaignsBuild and scale paid social strategy (Meta, Google, TikTok)Optimize marketing systems using automation, AI, and analyticsDevelop creative, measurable growth initiatives (events, promotions, etc.)Requirements5+ years of marketing experience, ideally in DTC fashion/apparelHands-on experience with paid social campaignsFamiliarity with Shopify, Klaviyo, and modern marketing tools preferredExperience managing at least 1-2 team membersStrong analytical and execution skillsSelf-starter comfortable in a fast-paced, growing environmentCompensation & Perks$100K-$150K base (depending on experience)Direct access to leadership and decision-makingDedicated marketing budgetOpportunity to build and scale a marketing function from the ground upCollaborative, creative environment with strong growth trajectory