Marketing & Communications Specialist - Web & Graphic Design

Salary : $63,515.00 Annually Location : Savannah, GA Job Type: Full-Time Permanent Job Number: 2603163 Department: Office of Public Communications Opening Date: 03/31/2026 Closing Date: 4/12/2026 11:59 PM EasternPurposeThe City of Savannah is seeking a highly qualified Marketing & Communications Specialist - Web & Graphic Design to join our team. This position collaborates across departments to translate complex information into user-friendly content and impactful visuals, while leveraging data and insights to improve communication effectiveness and resident experience. The ideal candidate is a creative and analytical professional who thrives in a collaborative environment, values accessibility and usability, and is passionate about delivering high-quality, resident-centered communications. The Marketing & Communications Specialist - Web & Graphic Design will perform a variety of complex technical and professional functions related to communications and marketing including management of the City's digital, online, social, and emerging media communications. Responsible for designing, maintaining, and improving content for the City's website, government social media channels, digital displays, and other digital platforms. The Marketing & Communications Specialist - Web & Graphic Design also develops graphic and visual communication materials that support City initiatives, public information campaigns, and community engagement. The role combines web content strategy, user experience best practices, analytics, and visual design to ensure communications are clear, accessible, visually compelling, and aligned with the City's brand and communication goals. Assists in the completion of other functions related to communications and marketing programs and activities. We offer great pay, excellent benefits to include medical, dental, and vision plans, life insurance, employee/spouse/child supplemental life insurance, short-term disability, tuition reimbursement, wellness programs, deferred compensation plan (457 B), pension plan, flexible spending account, home purchase assistance, employee referral program and 12 paid holidays! Essential Job Functions• Plan, write, and improve navigational labels, UX content, web page content, and training materials according to established content standards. • Monitor the existing website and analytics to determine revision or refinement needs; determine causes of malfunctions or inefficiencies and incorporate corrections. • Manage and maintain website content through the City's content management system (CMS), including page creation, updates, and content organization. • Prepare user system and process documentation; assist in formulating and enforcing documentation standards. • Create new resident-centric content standards as needed and ensure they are applied effectively. • Ensure web content meets accessibility and usability standards and aligns with user experience best practices. • Train collaborators (e.g., City departments, vendors, and team members) on content standards, plain language, web writing best practices, and web application usage. • Plan and facilitate co-writing and information architecture workshops with users and stakeholders. • Lead or assist in website redesign and continuous improvement initiatives focused on usability, accessibility, and resident experience. • Work openly and collaboratively with a multidisciplinary team to effectively implement content recommendations. Graphic Design & Visual Communications• Design digital and print materials including social media graphics, website graphics, digital display content, flyers, brochures, reports, presentations, and other marketing materials. • Create visual assets that support public information campaigns, community engagement efforts, and City initiatives. • Ensure all materials align with the City's brand standards, messaging, and visual identity. • Develop templates, toolkits, and design standards to support consistent visual communication across departments. • Perform basic photo editing, image optimization, and visual asset management for digital and print use. • Collaborate with communications staff and departments to translate complex information into clear, engaging visual formats such as infographics and diagrams. Digital Strategy, Data & Collaboration• Provide data management including creation, maintenance, and organization of citywide documents and digital assets. • Analyze performance data and create strategies for improving user experience, client satisfaction, and effectiveness of communications. • Measure and report on the effectiveness of communications activities across digital platforms. • Evolve content and design efforts based on insights gleaned from evaluation and analytics. • Develop project timelines based on tasks and level of effort to complete tasks. • Establish, execute, and manage project teams and timelines. • Proactively manage projects and project contributors to ensure deadlines are met. • Problem-solve through ambiguity and when challenges arise. • Act as liaison between software and hardware vendors and end users as needed. • Lead or assist teams focused on upgrading the organization's websites and online presence. • Work with other departments in aligning public relations and community relations strategies and communication. • Work in collaboration with management and colleagues to create effective communications that reflect the City brand. Minimum QualificationsBachelor's degree in computer science, computer programming, application development, web development, graphic design, graphic arts, journalism, public relations, marketing, mass multimedia communications, or a closely related field plus at least three (3) years progressively responsible experience in web content management, digital communications, computer-based graphic illustration, layout and design, marketing and promotion, and/or communications, or any equivalent combination of education, training, and experience. COMPETENCIES Excellent communicatorAbility to take a complex subject and break it down into crisp, simple language. EmpatheticAbility to imagine navigating City services and programs from the perspective of residents and identify actionable improvements in both content and design. Analytical/systems thinkerAbility to envision how content and visual communications fit together across departments and platforms. Relationship-builder: Ability to work with a variety of people and personalities, listen and ask questions, and cultivate relationships that promote collaboration. CuriousPractices active listening, asks thoughtful questions, and seeks opportunities to learn new skills and improve existing ones. Rigorous: Driven by thoughtful, quality, and detail-oriented processes and project outcomes. Organized: Demonstrated ability to manage multiple projects, estimate timelines, adapt to unforeseen challenges, and meet deadlines. Action-oriented: Ability to identify opportunities, navigate barriers, and develop solutions that enhance the City's communications and processes. Broad spectrumWorking knowledge of design, digital communications, and development processes to collaborate effectively across disciplines. ResilientAbility to learn from setbacks, adapt quickly, and maintain a positive approach to challenges. AmplifierAbility to amplify others' strengths and successes and operate beyond ego and self-interest. Work Location: 2 E Bay St Work Hours: 8 am - 5 pm, Monday - Friday (flexible work schedule, some holidays, nights and weekends)Additional Requirements:Background investigation, including supervised drug screen, post offer/pre-employment medical screen; and verificationofeducation, certifications, and licenses required prior to employment.Additional Information• Experience with information organization and information architecture. • Experience redesigning or significantly improving a website. • Experience as a trainer or instructor -Knowledge of ADA compliance requirements • Experience with content management systems. • Conversant in user experience design best practices. • Working knowledge of HTML, CSS, and JavaScript. • Knowledge of graphic design principles including layout, typography, color, and visual hierarchy. • Experience with graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar design tools. • Ability to translate complex information into clear visual and digital communication materials. • Familiarity with web analytics tools and digital performance metrics. CITY OF SAVANNAH EMPLOYEE BENEFITS Overview of Benefits Paid Holiday Paid Vacation Paid Sick Leave Defined Benefit Retirement Pension Plan Protective Services Retirement Plan (select positions) Deferred Compensation Retirement Plan Retirement Seminars PPO Medical Insurance Dental Insurance Vision Insurance Flexible Spending Accounts Wellness Programs Health & Wellness Incentives Long Term Disability Excellence and Service Recognition Employee Development and In-Service Training Educational Assistance Program Uniform Allowance (select positions) Employee Assistance Program Discounts and Memberships Employee Relations Direct Deposit Credit Union Pretax Parking Deductions Employer Assisted Home Purchase Program Domestic Partnership Benefits Healthcare PPO Medical Plus Plan PPO Medical Basic Plan Dental Plus Plan Dental Basic Plan Vision Service Plan Life Insurance Basic Life and ADD Supplemental Life Employee Supplemental Life Spouse Supplemental Life Child Benefits costs are paid by the City of Savannah, by the employee or shared by both the City and the employee. 01 Do you have a valid driver's license? YesNo02 Do you have a Bachelor's degree in computer science, computer programming, application development, web development, graphic design, graphic arts, journalism, public relations, marketing, mass multimedia communications, or a closely related field plus at least three (3) years progressively responsible experience in web content management, digital communications, computer-based graphic illustration, layout and design, marketing and promotion, and/or communications? YesNo03 Describe your experience creating and managing user-focused web content (e.g., navigational labels, page content, or training materials). How do you ensure your content is clear, accessible, and aligned with best practices? 04 What experience do you have working with a Content Management System (CMS)? Please describe how you have created, updated, or organized web content, and how you ensured accuracy and consistency across a website. 05 Explain how you have used website analytics or performance data to improve content, user experience, or digital communications. What tools did you use, and what results were achieved? 06 Provide examples of digital or print materials you have designed (e.g., social media graphics, flyers, infographics). How do you ensure your designs effectively communicate complex information and align with branding standards? 07 Describe a project where you collaborated with multiple stakeholders (e.g., departments, vendors, or team members) to improve a website, communication strategy, or user experience. What was your role, and how did you manage timelines, feedback, and challenges? Required Question