Lead Content Strategist
Overview
In this role, you partner with business units to shape and prioritize content strategies that enable associates, clients, and AI-powered experiences. You will align content outcomes with enterprise priorities, collaborating with Content Architecture, Information Architecture, Analytics, Product and Operations to drive measurable business value. You’ll steer content portfolio planning, governance, and performance, helping ADP scale knowledge delivery from human-authored to machine-assisted formats. This is an opportunity to influence strategic direction and use content to improve adoption, findability, and AI readiness.
ResponsibilitiesServe as the primary content strategy partner to assigned business units and translate goals into actionable content plansBuild relationships with leaders across product, operations, and knowledge teams to integrate content needs into planningLead discovery, interviews, and workshops to identify needs and opportunities for content interventionsDevelop roadmaps and prioritize content investments to maximize business impact and customer outcomesOwn content strategy portfolio for the assigned units and communicate status, risks, and dependencies to leadershipCollaborate with Content and Information Architecture to ensure models, metadata, taxonomy, and publishing align with strategic requirementsDefine success metrics and work with analytics to measure content performance and inform decisionsSupport AI readiness by prioritizing content modernization and governance for AI-enabled knowledge experiencesPromote enterprise content standards and governance across units
Key requirements8–10+ years in content strategy, knowledge management, content design, or related fieldsExperience partnering with senior business leaders in a consultative roleStrong business acumen and ability to link content investments to outcomesProven ability to develop content strategies, roadmaps, and prioritization frameworksAbility to analyze complex information, synthesize insights, and communicate recommendationsFamiliarity with structured content, content modeling, taxonomy, metadata, and governance conceptsUnderstanding of AI-readiness, search optimization, and content performance measurementExcellent communication, facilitation, and relationship-building skillsexceptional communicationfacilitationinfluenceSalesforce Knowledge (DataCloud & Experience Cloud)SharePointDataBricks