Workplace Benefits Product Marketing Lead

Direct product marketing strategies for Workplace Benefits & Retirement. Manage a skilled team and lead initiatives that increase market presence and enhance client interactions across various platforms. This role is pivotal in driving product marketing effectiveness within a collaborative environment. You'll mentor a team while developing strategies based on customer insights and competitive analysis. Focus on creating integrated marketing plans and establishing strong cross-functional relationships to ensure alignment and execution. Key Responsibilities Lead and mentor a marketing-focused team Shape segment marketing strategies through insights Drive product launch marketing strategies Establish marketing measurement and optimization Collaborate with internal teams to enhance strategy Requirements 7–10 years in marketing with leadership experience Degree in Marketing or relevant discipline Expertise in product marketing and activation Experience in financial services or similar fields Ability to foster collaboration in complex environments Elevate marketing initiatives to create strong impact within Workplace Benefits & Retirement while driving team performance and achieving business goals. J-18808-Ljbffr