Senior Marketing / Growth Strategist

Senior Marketing / Growth Strategist – Airial New York OfficeLocation: New York, USAJob Type: Full-timeAbout AirialAirial is a leading AI travel technology company that uses artificial intelligence to transform travel inspiration and user preferences into personalized itineraries. Our mission is to make travel planning smarter and more efficient, and to create unique travel experiences for our clients.The company is expanding in the US market and plans to open a new office in New York, focusing on market development, high-end client relationships, and strategic partnerships. Simultaneously, the company is collaborating with Coinbase to explore the blockchain and Web3 space and drive the development of the digital payments ecosystem, providing innovative solutions for the future of travel.Job OverviewThe Senior Marketing / Growth Strategist reports directly to the CMO / Chief Marketing Officer and is a core role for market growth and user strategy in the New York branch.This position is responsible for designing and executing advanced growth strategies, optimizing marketing campaigns, and improving user conversion rates to help the branch quickly acquire high-value customers and market share in the US market.The ideal candidate should be a senior marketing expert with a strategic vision, data-driven approach, and growth mindset, capable of driving market growth and brand building in a fast-paced startup environment.**Key Responsibilities:**Develop and execute growth strategies and marketing plans for branch offices to enhance brand awareness and customer conversion rates.Analyze market data, user behavior, and competitive dynamics to provide data-driven marketing strategies and optimization solutions.Collaborate with business development, sales, and operations teams to design high-value customer marketing campaigns and promotional programs.Manage social media, digital advertising, and content marketing campaigns to improve user engagement and satisfaction.Monitor and evaluate the effectiveness and ROI of marketing campaigns, optimizing budgets and resource allocation.Support the company's marketing and brand communication in digital payments and blockchain/Web3 related businesses.Provide strategic advice to the CMO and participate in long-term growth planning for the brand and products.**Qualifications:**Previous experience as a Senior Marketing Manager, Growth Strategy Manager, or Growth Lead in the technology, travel, or related industries, with a salary of $200K+ per year. Experience preferred. Extensive experience in market strategy, user growth, and data analytics.Familiar with digital marketing, content strategy, and customer growth-driven methodologies.Excellent strategic thinking, project management, and cross-departmental collaboration skills.Familiarity with AI, digital platforms, or technology-driven travel solutions is preferred.Bachelor's degree or above; MBA or Master's degree in marketing, data analytics, or related fields preferred.Why Join AirialDirectly responsible for market growth and strategy execution in the New York branch, impacting the company's user expansion and brand influence in the US market.Participate in the marketing and promotion of AI travel planning, digital payments, and blockchain/Web3 innovation businesses.Highly autonomous role; able to design and optimize marketing strategies, directly impacting business growth.Collaborate with global innovation teams, participating in cutting-edge technology and business practices.