WANTED! The World's Most Strategic SEO Specialist | Jacksonville, FL
WANTED! The World's Most Strategic SEO Specialist | Jacksonville, FLWhen you apply, please make sure the subject line reads: "I actually read the instructions."WHO WE AREMindShift Studios is a digital marketing agency in Saint Johns, FL. We work primarily with longevity clinics, health practitioners, health supplements and wellness brands helping ambitious businesses build the future of how people live longer, healthier lives.We're data-driven by default. Every recommendation, every strategy, every report is grounded in numbers we can defend. Gut feelings are a starting point. Data is how we win.We're a small, relentless team building the marketing engine for the longevity movement, and we're not interested in average. If "billable hours" is the metric that defines your career, this isn't it. If "founders we helped change the world" is, welcome home.Check us out: mindshiftstudios.comTHE ROLEWe're hiring a full-time SEO Specialist on a hybrid basis split between our Saint Johns, FL office and remote. You'll need to be in or willing to relocate to the Jacksonville area.You'll manage our entire SEO division owning technical SEO, on-page and off-page strategy, AI SEO and GEO strategy, long-tail strategy, content writing, guest posting, link building, LinkedIn outreach, reporting and measurement, and client communication. You'll start with 3 client accounts and grow into a portfolio of 8 to 10 over your first 60 days. You'll report to our Project Manager and our COO, but the SEO practice is yours to run.KEY RESPONSIBILITIESTechnical SEO • Run comprehensive site audits and prioritize fixes by impact: site speed, Core Web Vitals, schema, indexation, redirects, canonicalization, mobile usability. Diagnose with Google Search Console, Screaming Frog, and PageSpeed Insights.On-Page SEO • Architect content that ranks. Keyword research, search intent mapping, topic clusters, pillar pages, schema, internal linking, and content depth. Build topical authority across longevity and health verticals.Off-Page SEO • Run quality backlink campaigns through outreach, digital PR, and partnerships. No PBNs. No spam. Real links from real sites with real audiences. Track DR, referring domains, and link velocity tied to ranking and traffic outcomes.AI SEO and GEO • Lead our practice in optimizing for AI-powered search: ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. Build and improve AI workflows using Claude that scale our output and quality. This is the future of SEO, and you're going to help us own it.Long-Tail Strategy • Build content programs that capture qualified, high-intent traffic our competitors miss. The long tail is where small businesses outrank giants • and you know how to execute on it.Content Writing • Write or oversee SEO-optimized content that ranks and converts. Blog posts, service pages, landing pages, location pages, and pillar content. You can write yourself when needed, brief writers when you can't, and edit ruthlessly either way. Every piece is tied to a keyword strategy and a measurable outcome.Guest Posting & Backlinks • Build and execute guest posting campaigns that earn high-DR backlinks from reputable health, wellness, and longevity publications. Pitch editors, write contributor-quality drafts, and turn placements into long-term partnerships. No PBNs. No spam. Real placements on real sites with real audiences.Client Communication • Lead monthly strategy calls, deliver reports, and serve as the primary day-to-day contact for your portfolio. Translate technical work into language clients act on.Reporting and Measurement • Track everything. Clients should always know exactly what's working, why, and what's next.QUALIFICATIONSSEO Technical Stack (Required)Google Search Console, Ahrefs and/or Semrush, Screaming Frog, GA4 • daily fluencyOn-page SEO • keyword research, content optimization, internal linking, topic clusteringOff-page SEO • proven backlink experience through outreach and digital PRLong-tail strategy • you understand that 1,000 long-tail rankings beat one head termTechnical SEO • site speed, schema, Core Web Vitals, indexation, redirects, canonicalizationWordPress • comfortable with HTML and CSS editsAI and Tools (Required)Claude (claude.ai) proficiency • daily use, with examples to showAI SEO experience • you understand how AI search engines crawl, evaluate, and surface contentData fluency • you live in spreadsheets and dashboards and turn numbers into storiesLinkedIn outreach • you know how to write messages that get responsesSkills and Approach (Required)Client-facing experience • comfortable leading calls and delivering hard truthsClear, confident communication in EnglishSelf-directed and accountableData-driven mindsetBonus PointsLongevity, health, wellness, or functional medicine industry experienceLooker Studio or other reporting platformsHTML, CSS, or JavaScript fluency for technical fixesSALARY AND GROWTHSEO Specialist starts at $52,000 per year. You'll lead our SEO practice from day one. Compensation grows alongside the practice you build.Start with 3 client accounts while learning our systemsWithin 60 days, grow into a full portfolio of 8 to 10 accountsPerformance graded on client retention, satisfaction, traffic growth, ranking improvements, and outreach resultsMAKE SURE YOU'RE COMFORTABLE WITH...Hybrid work in the Saint Johns, FL areaClient-facing responsibility • you're the primary contact for your accountsAI-forward culture • everyone here uses Claude dailyData-driven decisions • if you don't like measuring, this isn't your roleOutreach work • writing messages, building relationships, asking for things60-day trial period • don't leave a comfortable job unless you're confidentCamera on for all virtual meetingsOUR VALUESCore Values • What We Stand ForTruth: No jargon, no spin, no hiding behind metrics. If something isn't working, we say so.Health: We serve human health and live what we preach.Abundance: We operate from a worldview of more, not less. There's enough opportunity, growth, and success to go around.Community: We're stronger together. We invest in our team, our clients, and the communities we serve.Operational Values • How We WorkGift of Uniqueness: No cookie-cutter solutions. We find what makes each client one-of-a-kind.Pursuit of Clarity: Plain language, clear deliverables, real reporting.Spark of Creativity: The best solutions aren't in playbooks. We test, experiment, and try what others won't.Spirit of Disruption: We work with founders challenging the status quo. Question everything. Push back. Make it better.TO APPLYSend the following to hello@mindshiftstudios.com with the subject line "I actually read the instructions."Resume in PDF format named: Lastname.Firstname.SEO-Specialist.pdfAbout you • brief description of your SEO experience, client-facing experience, and why you'd be a great fitShow us two pieces of real work:One Claude or AI SEO workflow you actually use ("I use it for research" doesn't count)One data-driven SEO decision • screenshots, dashboards, or a walkthroughPick ONE of our values (any of the eight) and tell us what it means to you and how you've lived itA 2-minute Loom intro • who you are, what excites you about SEO, why MindShift caught your eyeLocation confirmation • you're in the Jacksonville area or willing to relocateInterview readiness • confirm you'll be ready to present your AI workflows, data work, and outreach examples liveONE LAST THINGWe know this is a lot. That's intentional.Most agencies are looking for warm bodies to fill seats. We're looking for the person who's been waiting for a role like this • someone who reads this posting and thinks, "Finally."If that's you, follow the instructions. Show us your work. The right person doesn't need convincing.— The MindShift Studios Team