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VP Product Strategy (Consumer/Auto Lending)

VP Product Strategy (Consumer/Auto Lending) – Greater DallasThe VP leads product strategy, market positioning, and the growth strategy/roadmap for the bank’s closed-end consumer lending products and channels, including Auto Lending, Unsecured Personal Loans, and Student Loans.The VP serves as the business owner for the Consumer Lending portfolio of products with full P&L accountability and responsibility for driving sustainable growth, profitability, and innovation across closed-end consumer loans.This role will sit in the Greater Dallas office 3-4 days per weekResponsibilities:Will be leading a direct team of 4 (and 10-12 indirectly)Will oversee multiple divisions including (Auto lending originations & ops, strategy, pricing & analytics, product management)Provide enterprise leadership for all closed-end Consumer Lending products and channels, including Auto Lending, Personal Loans, Student Loans, and emerging unsecured or secured offerings.Own the full Consumer Lending P&L, ensuring balanced growth, profitability, and portfolio quality consistent with the strategic plan.Set and deliver performance targets across the closed-end consumer lending portfolio, including originations and balances growth, conversion improvement, risk-adjusted return optimization, cycle-time reduction, increased digital adoption, and lower cost-to-originate.Develop and execute annual business plans, long-term strategic roadmaps, and capital allocation strategies in alignment with corporate objectives.Represent Consumer Lending in executive forums and strategic initiatives, articulating performance, risks, and growth opportunities.Lead product vision, innovation, and lifecycle management across all lending products and distribution channels (Direct, Indirect, Partner Refinance, and emerging fintech partnerships).Qualifications:15+ years of experience 5+ years of experience in a senior leadership role.P&L management experience required (Not someone who has only handled underwriting or collections)Indirect auto experience required (strong Auto Finance Network knowledge is a must)Dealership relationship management experience requiredMust be comfortable with heavy travel (30-50%)Proficiency with data visualization, analytics, and CRM tools (e.g., Tableau, Power BI, Salesforce Financial Services Cloud).