Copywriter & Creative Strategist

About UsSuper Organics is the parent company behind a portfolio of natural wellness supplement brands — including Super Speciosa, Kratom Country, Fully, and Sun Nutra. We’re a growing team based in Fort Lauderdale building brands that people actually buy, use, and come back to.The RoleWe’re hiring a Copywriter & Creative Strategist to be our creative voice across Fully and Sun Nutra, with crossover support for Super Speciosa. You’ll write the emails, ads, product pages, and packaging copy that go out the door — and help shape the ideas and visuals behind them.This is a role for someone 2–3 years into their career who wants to grow fast. You’ll get real ownership from day one, see your work ship constantly, and sharpen your skills across writing, strategy, and creative direction — the kind of range you can’t get at a bigger company where everyone stays in their lane.A note on AI: we use it, and we expect you to. It’s a tool for productivity — research, drafts, iteration. What we need is someone whose own voice, taste, and judgment make the work feel human.This is a remote position.What You’ll OwnCopywritingEmail and SMS copy for Fully, Sun Nutra, and Super Speciosa — promotional sends, lifecycle flows, product launches, retention campaignsPaid social and search ad copy across Meta, Google, and emerging channelsProduct detail pages, landing pages, and web copyPackaging and on-product copy (hang tags, inserts, back-of-pack)Amazon A+ content and PDP copy for Sun Nutra and other Amazon-present brandsOrganic social copy where needed, including short-form video scripts and hooksCreative Strategy & BriefingConcept campaigns from scratch — the idea, the hook, the through-line — not just the copy that wraps someone else’s conceptWrite clear, inspired creative briefs that set designers, video editors, and agency partners up to do their best workTranslate product, positioning, and audience insight into creative direction that actually convertsPartner with leadership on seasonal planning, brand activations, and new product launchesVisual Concepting & Light Art DirectionConcept visuals alongside your writing — mood boards, reference decks, rough layouts, and shot listsArt-direct designers and video editors (internal and external) toward a clear creative visionReview visual creative for on-brand execution and give useful, specific feedbackThink in campaigns, not assets — your PDP imagery should feel related to your email, which should feel related to your adBrand Voice StewardshipMaintain and evolve voice guidelines across Fully, Sun Nutra, and Super Speciosa — each brand has a distinct personality and you’ll need to shift between them fluentlyReview outbound creative against brand standards and flag off-brand work early, even from senior stakeholdersHelp onboard freelancers and agency partners to each brand’s voice when neededWho You AreA writer with a real voice — your portfolio sounds like a person, not a templateFull of ideas — you come to the table with concepts, not just executionVisually literate — you think in mood boards, references, and campaigns, not just wordsAn AI power user with taste — you use it to move faster, not to avoid the workHungry to grow — you want mentorship, feedback, and a real path to senior creative workCollaborative — you take feedback well and play nicely with a small teamComfortable in regulated categories like supplements — you respect the guardrails and get creative within themLooking for a long-term home — we’re investing in this hire and want someone who wants to grow with usRequirements2–3+ years of copywriting experience (in-house brand, DTC, or agency)A portfolio or writing samples — required, no exceptionsExperience concepting campaigns and writing creative briefsComfort across channels: email, paid social, organic social, web, and packagingFamiliarity with the DTC / ecommerce ecosystem (Shopify, Klaviyo, Meta, ideally Amazon)Able to work Monday–Friday, 9 AM to 5 PM ESTLegally authorized to work in the U.S.Nice to HaveBackground in supplements, wellness, beauty, or CPGShort-form video instincts (TikTok, Reels) — hooks, scripting, trend literacyWorking knowledge of Figma or CanvaExperience launching a brand or product from zeroBenefitsCompetitive salary (commensurate with experience)Remote, work from home positionHealth insurancePaid time offMentorship and a clear path to grow into senior creative roles