Content Coordinator

Position Overview: A. Content Coordinator – This is a multi-functional role combining Marketing Coordination and Marketing Operations. The position uses structured marketing processes to improve efficiency, productivity, and strategic alignment within the department. The coordinator supports marketing strategies across social media, trade show visibility, and community engagement. B. In addition, the role helps equip the company with the resources needed to maintain and strengthen the brand image. This position bridges the gap between company leadership, sales, and the marketing team to ensure consistent messaging and provide ongoing support aligned with business goals and sales strategy. C. The ideal candidate’s work will allow the Marketing Manager to focus on larger strategic initiatives while improving productivity within the department. This role also enables the marketing team to execute larger campaigns and effectively manage the influx of marketing-qualified leads, ultimately bringing greater operational efficiency to the department. II. Authority A. Content Coordinator is appointed by, reports to, and derives authority from the Marketing Manager. B. The coordinator is authorized to communicate with customers, publications, businesses and other industry organizations on behalf of Vector Systems, Jo-Bell Products and Vector Services. III. Duties and Responsibilities A. Data Entry – Enter and update marketing data to support accuracy and ensure up to date records. This to include Marketing Dashboard and Server folders. B. Content Management – Work with Marketing Manager to create, organize, distribute collateral materials such as presentations, brochures, templates. Coordinate video productions within the shop and relevant departments. Assist with photographing shop-fabricated equipment and shop activities as needed. C. Marketing Collateral Content – Support the creation of marketing collateral materials such as brochures, signage, printed advertisements and swag. This to include Vector Systems, Jo-Bell Products, and Vector Services. D. Social Media Content – Create and post intriguing and relevant photos, videos and posts for company branded social media platforms, outbound marketing campaigns, and website. E. Company Websites – Update company pages on website to reflect newest information. Create uniform pages to be posted on the cross-company websites. F. Vector Events - Assist with the coordination, planning, and executing of any Marketing or Sales company events associated with Vector Systems, INC. Analytics and Reporting – Track progress and provide reports to the Marketing Manager regarding Social Media portals, HubSpot, Google Analytics, Website etc. H. Attendance – Participate or attend Sales and Marketing related meetings and discussions. Be in attendance for any Marketing or Sales event. I. Other duties as required by Marketing Manager or Director of Sales and Marketing. *IV. Knowledge and Skills* A. 3 years of experience in Marketing Operations B. Strong understanding of social media. C. Proven ability to utilize Canva and other design platforms. D. Proficient in tools such as Microsoft Office, Google, Marketing Platforms to accurately input and track Marketing and Data. E. Experience in creating social content using design aspects that adhere to brand standards. F. Ability to balance priorities. G. Excellent written and verbal communication skills. H. A willingness to learn about our industry and technical content.

Pay: $17.00 - $22.00 per hour

Work Location: In person