UX Researcher

Title: UX Researcher Location: Remote (PST Preferred) Duration: 12 months Pay Range: $69-$89/hrABOUT THIS FEATURED OPPORTUNITY The mission of the Marketing Insights team is to understand the needs, experiences, behaviors, and attitudes of users and customers to maximize the value delivered across digital platforms and services. Researchers go beyond answering briefs and act as strategic partners who help identify opportunities and translate insights into marketing strategies that connect people to meaningful experiences.The team focuses on empowering creativity, connection, and meaningful engagement through innovative digital experiences. They work to build tools and services that support communities, creators, and users while enabling new possibilities for interaction and expression.The Marketing Insights team serves as stewards and strategic partners for brand and product marketing insights. They leverage deep consumer and brand understanding to support long-term growth goals and ensure that marketing and product strategies resonate with key audiences.Role OverviewA senior Marketing Insights Researcher (contract) is needed to support product marketing insights and go-to-market strategy. This role sits at the intersection of product development, AI strategy, and brand growth, supporting high-priority initiatives across digital products and services.The ideal candidate will operate as a strategic partner to Product, Brand, and cross-functional teams, bringing clarity to complex problems and translating consumer and product insights into actionable strategy. This person should be equally passionate about the work that comes before and after research as the research itself—scoping the right questions, integrating product usage data with user research and other inputs, and ensuring insights reach the right stakeholders at the right time.Resilience, flexibility, and comfort with ambiguity are essential. While the majority of the work will focus on product-related insights, this researcher should also be comfortable with brand thinking and understand how product interactions shape broader brand perceptions. The role requires balancing strategic vision with hands-on execution.The successful candidate will deliver insights that inform both near-term launches and long-term brand health while regularly partnering with stakeholders, leadership, and cross-functional teams.THE OPPORTUNITY FOR YOU Serve as the primary insights partner for high-visibility product launches, ensuring research findings directly inform go-to-market and brand strategyTranslate key business questions into holistic learning plans; manage competing priorities and evaluate research requests to ensure the right questions are being addressedDesign and execute high-impact quantitative and qualitative research including foundational audience understanding, campaign development for product launches, creative and message testing, and go-to-market evaluationAnalyze, integrate, and synthesize product usage data, user research findings, and other inputs to build coherent, data-backed strategic recommendationsPartner with User Research, Data Science, and Marketing Analytics teams across planning, execution, and measurement to maximize the impact of marketing and product investments through comprehensive learning frameworksInfluence decision-making, go-to-market planning, and goal-setting through clear communication with stakeholders at all levels, including leadershipProactively identify and scope new research opportunities and potential risks, helping teams navigate ambiguity and solve undefined problemsLeverage and champion AI-powered research methodologies to accelerate insight generation, research delivery, and innovation in marketing measurementKEY SUCCESS FACTORS8+ years of experience in market research, consumer insights, or strategic consultingExperience designing and executing both quantitative and qualitative research programsProven ability to translate complex research into clear strategic recommendations that drive business outcomesExperience working closely with marketing or product teams, with a track record of influencing strategy and decision-makingExperience synthesizing information from multiple sources to build holistic and compelling strategiesExperience solving both undefined and well-defined business problems using appropriate research methodologiesStrong analytical skills with experience in data analysis tools (e.g., SPSS, R, Python, SQL)Experience with survey design and programming tools (e.g., Qualtrics, SurveyMonkey)Excellent communication and presentation skills with demonstrated ability to influence senior stakeholdersPreferred QualificationsExperience in brand building, brand strategy development, and product marketingExperience with AI products, features, or technology marketingExperience in consumer technology, digital media, or entertainment-related industriesExperience collaborating with User Research, Data Science, and cross-functional product teamsFamiliarity with brand health measurement, tracking studies, and preference researchHigh fluency in AI-powered research tools and agentic workflowsMaster’s or PhD in a relevant field (marketing, psychology, communications, social sciences, statistics)Information collected and processed through your application with INSPYR Solutions (including any job applications you choose to submit) is subject to INSPYR Solutions’ Privacy Policy and INSPYR Solutions’ AI and Automated Employment Decision Tool Policy: https://www.inspyrsolutions.com/policies/. By submitting an application, you are consenting to being contacted by INSPYR Solutions through phone, email, or text.