Digital Production Specialist

Job Description M.H. Eby, Inc.- a leading manufacturer of aluminum trailers and truck bodies is seeking a Digital Production Specialist to expand Eby's online visibility, maintain a high-quality web experience, and ship new digital features across our marketing and customer-facing platforms. Digital Production Specialist will work across Webflow (our website platform), Salesforce Experience Cloud (commerce cloud for listings), and other platforms that are critical to the marketing team.The primary focus of this role will be to create a people-friendly and search-engine optimized website that represents our company and the products and services we offer. While contributing to the website is a primary responsibility, you will also get a chance to collaborate on other marketing projects, such as marketing automation. The ideal candidate for this role should have a strong desire to drive the success of the website forward while becoming an expert on our web platforms. We also are looking for someone who will not shy away from a technical challenge or having to write code. This is an exciting opportunity to join a small team and contribute to a great company.Benefits• Paid Time Off after 90 days• Paid Holidays• 401k and Profit Sharing• Flex Spending Account• Medical and Dental Insurance• Life Insurance• Short Term Disability InsuranceEssential Duties and Responsibilities:Build, and maintain pages and components on the Eby Webflow siteBuild, and maintain pages and components in Salesforce Digital Experiences (Experience Cloud)Help develop and build new features on our website such as inventory listings, online parts listings and more.Support SEO improvements: page structure, metadata, schema, site performanceHelp maintain web analytics and tracking (Google Analytics, Google Ads conversion tracking, UTM hygiene)Collaborate on HTML email templates in our marketing automation platformStay informed with web design and development best practicesCollaborate on marketing strategy, planning and documentationEducation and Experience:Required:1–4 years of experience in web design, web development, or digital marketing operationsHands-on experience with at least one CMS or web platform (Webflow, WordPress, Squarespace, or similar acceptable)Working knowledge of HTML and CSSStrong eye for design — typography, layout, brand consistencyComfortable working across multiple tools and learning new platforms quicklyClear written communication and ability to manage your own projectsPreferred Skills:Salesforce experience — especially Experience Cloud (Digital Experiences), Marketing Cloud, or Sales CloudWebflow experience (CMS collections, interactions, custom code)SQL or experience working with relational databasesSEO fundamentals (on-page optimization, technical SEO, Search Console)PPC experience (Google Ads, paid social)Web analytics (GA4, conversion tracking, Google Tag Manager)JavaScript for custom integrationsEmail marketing / HTML email productionWeb Hooks or API utilizationAt M.H. EBY, Inc., we foster a culture that rewards initiative, hard work, and teamwork. Join our dynamic team and grow your career with us.M.H. Eby, inc. is a third-generation family-owned company established in 1938. it's our 88th year in business. Headquartered in Lancaster County, Pennsylvania, with additional locations spanning from Ohio to Montana, Eby specializes in designing and building aluminum transportation equipment, including Livestock, Grain, and Equipment trailers, as well as a full line of truck bodies. Our commitment to comprehensive service and parts ensures we support our customers at every stage.