Senior Digital Marketing Manager - Contract /Maternity cover.

My client has a unique Data Lifecycle Management Platform /Observability solution that helps companies protect their data while empowering them to maximize the value of their organization’s salesforce data.My client is building the fastest, most reliable and compliant way to backup, archive, recover, pipe and consume application data anywhere.Location : Remote. - EAST Coast /Central USA. We are looking for a Senior Digital Marketing Manager for a Maternity leave cover to help build, execute, and continuously improve the Digital marketing presence.Duration : 3-6 months maternity cover.Role SummaryThe Digital Marketing Manager drives online growth by planning and executing digital strategies across paid, owned, and earned channels. This role blends strategy, hands‑on execution, and performance optimization.Key ResponsibilitiesDigital Strategy — Develop and implement digital plans aligned with business goals.Campaign Execution — Manage SEO, PPC, social, email, and content campaigns.Performance Analytics — Track KPIs, analyze data, and optimize for ROI.SEO & Content Oversight — Guide keyword strategy, content planning, and on‑page optimization.Social Media Management — Oversee content calendars, engagement, and community growth.Website & UX — Manage updates, CRO, and user journey improvements.Budget Management — Allocate and monitor digital marketing spend.Cross‑Functional Collaboration — Work with sales, product, and creative teams.Required Skills & ExperienceStrong knowledge of SEO, SEM, paid media, and analytics tools.Experience with CMS platforms and marketing automation.Excellent communication, project management, and analytical skills.3–7 years of digital marketing experience with proven campaign results.Key KPIsCustomer acquisition cost (CAC)Return on ad spend (ROAS)Conversion rateOrganic traffic growthEngagement and retention metricsPlease send your CV in complete confidence to : yaz@yaz-associates.comWe will contact you to discuss this role in detail.We will contact you to discuss this role in detail.PLEASE NOTE: ONLY USA NATIONALS OR GREEN CARD HOLDERS WILL BE CONSIDERED FOR THIS ROLE