Digita Marketing Associate - Freelance, Remote

Digita Marketing Associate - Freelance, RemoteDepartment: Specialized RolesEmployment Type: Part TimeLocation: Global+Reporting To: Client via MagicCompensation: $7.00 / hourDescriptionAbout the ClientOur client is a mission-driven, tech-forward education company creating engaging tools that make financial literacy accessible to everyone. Their flagship product is a modern board game that teaches real-world money skills to families, students, and underserved communities, enhanced by AI-powered learning experiences. They are preparing for broader production and launch and rely on high-impact digital content to fuel growth.Why does this role exist?The client is hiring a part-time Digital Marketing Associate to turn content into revenue: editing short-form video, managing social channels, and executing outreach that drives sales. This role also exists to fix and optimize their existing HubSpot setup, ensuring automations, segmentation, and email campaigns support lead generation and nurturing. The immediate objective is to increase qualified leads and sales-aiming to at least double the cost of the role-while building a consistent, brand-aligned content engine.The Impact you'll makeContent Creation & Social MediaEdit short-form videos for TikTok, Instagram Reels, and YouTube Shorts using CapCut (including subtitles and on-brand styling)Edit audio for promotional clips and podcastsCreate graphics for posts and marketing materials in CanvaBuild content calendars and manage posting schedules across TikTok, Instagram, Facebook, YouTube, and LinkedInWrite compelling captions, post copy, and hashtag strategies; maintain a consistent brand voiceTrack engagement metrics and iterate content strategy based on performanceOutreach & Lead GenerationConduct outreach to influencers, schools, universities, and industry partners via social and email; light calling is a plusBuild and manage lead lists and simple outreach sequences to book demos/meetingsCollaborate with internal stakeholders to align outreach with launches, events, and promotions Email Marketing & HubSpotCreate and manage email campaigns in HubSpot, including segmentation, A/B tests, and list hygieneBuild and maintain marketing automation workflows; audit, fix, and optimize existing automations with known errorsSupport lead generation and nurturing funnels; monitor performance and improve open and click rates Sales Enablement & Launch SupportRepurpose content into revenue-driving assets (promo clips, one-pagers, short case studies/testimonials)Coordinate UTM/trackable links for campaigns and report weekly on funnel metricsSupport product drops, promotions, partnerships, and school/organization outreach initiativesShopify familiarity is a nice-to-have for coordinating product updates and tracking (not a primary responsibility) Operating Rhythm & CommunicationProvide proactive updates during agreed hours; flag blockers immediately and never go radio silentExecute quickly with a 24-48 hour turnaround on video edits; own deadlines and deliverablesMaintain shared content calendars, asset libraries, simple SOPs, and weekly performance summaries Skills, Knowledge and ExpertiseRequired:Proven short-form video editing experience for TikTok/IG Reels/YouTube Shorts using CapCut; portfolio/samples requiredHands-on HubSpot Marketing experience (campaigns, lists/segmentation, building/fixing automations)Social media management across TikTok, Instagram, Facebook, YouTube, and LinkedIn with content calendarsCanva proficiency for on-brand social graphics and marketing materials; basic audio editing for promo/podcast clipsStrong written English for captions/copy; availability and responsiveness M-F, 10am-2pm CSTYour superpowers are...Technical: CapCut, Canva, HubSpot Marketing (email, lists, automations), social scheduling/analytics, basic audio editing, UTM tracking/analytics basics; Shopify familiarity is a plusSoft skills: self-starter, proactive communicator, fast executor, accountable, resourceful, sales/revenue-oriented, organized, and comfortable iterating based on data WFH Set-Up: Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.Internet speed of at least 40MBPSHeadset with an extended mic that has noise cancellation and a webcamBack-up computer and internet connectionQuiet, dedicated workspace at homeYou should apply if...You treat content as a revenue engine and are energized by turning views into leads and salesYou thrive in a fast-moving environment, communicate proactively, and never miss agreed deadlinesYou can show social media/video samples and point to measurable growth or campaign impactYou're comfortable auditing and fixing broken HubSpot automations and improving email KPIsYou're confident doing outreach (social/email; calling is a plus) to book demos and open doors with partners What to expect...Work Setup:Remote positionMust have a reliable internet connection and a quiet workspaceRequired to provide own computer with Intel Core i5 or something similar or higher operating systemWorking Hours:20 hours per weekMonday-Friday, 10am to 2pm Central Time Compensation:$7 per hourNo benefits package included