Business Marketing Manager

Are you interested in working in a growing industry? Increased demand for smart home security has opened a brand new opportunity at Guardian for high-energy Business Marketing Manager like you. We provide smart technology, 24/7 professional monitoring, and peace of mind to hundreds of thousands of customers. Our products are installed by experts, monitored by real people, and truly make a difference. We do what we do because of one simple truth: life is better when it's safe.Position OverviewThe Business (B2B) Marketing Manager drives commercial demand and pipeline growth by leading marketing strategies aligned with sales priorities and target industries. This role develops and executes vertical and account-based campaigns, drives B2B content and website strategy, and ensures commercial messaging clearly communicates Guardian's value to decision-makers. Working closely with sales, demand generation, website, and creative teams, this role ensures B2B marketing activities support pipeline development and deal progression.What's In It For You:Attractive compensation packageComprehensive benefit package starting day 1Opportunity to grow within the companyThe chance to be part of a Top 10 company and high-energy employee cultureWhat You'll Be Doing:Develop and execute B2B marketing strategies aligned with commercial sales prioritiesPlan and manage vertical and account-based marketing campaignsPartner with sales leadership to support pipeline goals and target accountsHelp strategize and drive B2B content creation, including industry-specific and thought leadership contentTranslate commercial offerings into clear, compelling messaging and positioningCollaborate with the website team to develop and optimize B2B website content and conversion paths that generate qualified commercial leadsSupport sales with presentations, collateral, case studies, and RFP materialsAttend and support B2B trade shows, industry events, and field marketing activitiesCoordinate campaign execution across paid media, website, and creative teamsTrack performance and optimize marketing activities based on pipeline and engagement resultsWhat You'll Need:Extensive experience in B2B marketing, commercial marketing, or demand generationExperience supporting complex sales cycles and multi-stakeholder buying processesStrong understanding of account-based and vertical marketing approachesExperience collaborating closely with sales teams and supporting pipeline developmentAbility to help plan and guide content that supports commercial positioning and credibilityExperience supporting or managing trade shows and industry eventsStrong organizational and cross-functional collaboration skillsData-driven mindset with ability to evaluate marketing performance and impactGuardian is an Equal Opportunity EmployerWho We AreThe Armstrong Group is a family owned and operated collection of diverse companies. What began in 1946 as Armstrong County Line Construction, founded by Jud L. Sedwick in Kittanning, PA, has now grown into an organization that encompasses multiple industries and employs over 2,400 individuals nationwide. Our brands include Armstrong Utilities, Guardian Protection, Armstrong Development, 4Front Solutions, Twin Pops, and Armstrong Comfort Solutions.