Marketing Operations Coordinator

Marketing Operations CoordinatorThis role is designed for someone who wants broad exposure to how marketing supports business growth while building real experience across multiple areas of marketing and sales. As the Marketing Operations Coordinator, you will play a central role in marketing operations supporting lead management, CRM coordination, sales enablement, campaign execution, and basic performance reporting. This position ensures marketing initiatives are organized, executed efficiently, and aligned with sales priorities. In addition to supporting day-to-day marketing activity, you'll act as a key operational partner on larger initiatives, helping drive projects forward, maintain data integrity, and support visibility into performance across the company.Key ResponsibilitiesMonitor, route, and maintain incoming leads to ensure timely input and follow-upTrack trends in lead flow and campaign resultsAssist in identifying opportunities based on CRM and campaign dataEnsure data accuracy across marketing systemsDraft, edit, and schedule email campaignsCreate and schedule social media content (LinkedIn)Assist with print collateral (flyers, brochures, sell sheets)Support campaign setup and deployment across channelsMake updates in WordPress (copy, images, CTAs, landing pages)Upload blogs, videos, and assetsWork with agency partners to monitor performance and flag opportunitiesCoordinate logistics for customer events and trade showsManage vendor communicationSupport event materials and follow-upQualifications & Experience34 years of marketing experience in a B2B or B2C environmentExperience with CRM and marketing automation tools (HubSpot preferred)Comfort working with data and basic reporting (Excel, CRM dashboards, etc.)Strong writing and communication skillsBasic design skills (Canva or similar)Strong organizational skills and attention to detailAbility to manage multiple projects in a fast-paced environmentCollaborative mindset and ability to work cross-functionally with Sales