Regional Sales Manager
Regional Sales Manager – Automotive SaaSPosition OverviewWe are seeking a highly connected and results-driven Regional Sales Manager to join our growing automotive SaaS organization. This role is ideal for an experienced automotive industry sales professional with an established dealer network and deep relationships within the automotive retail space.The ideal candidate will have prior experience working with organizations such as AutoTrader, Cars.com, Dealer.com, Cox Automotive, DriveCentric, automotive digital marketing platforms, CRM providers, lead generation companies, or other automotive technology and advertising solutions.This position is responsible for driving new business growth, managing dealer relationships, generating product demos, closing new accounts, and expanding strategic partnerships across assigned territories.Key ResponsibilitiesProspect, develop, and close new dealership and dealer group opportunities within assigned territoryLeverage existing automotive industry relationships and book of business to generate immediate pipeline activityConduct product presentations, demos, and sales consultations with dealership ownership, executive leadership, and fixed operations teamsBuild and maintain strong relationships with dealer principals, general managers, marketing directors, and automotive leadership teamsCollaborate with internal onboarding, client success, marketing, and operations teams to ensure successful implementation and client retentionMaintain accurate pipeline forecasting and CRM activity trackingAttend industry events, conferences, trade shows, and networking functions to generate new business opportunitiesIdentify opportunities for dealer group expansion and multi-rooftop growthWork closely with leadership to develop territory growth strategies and sales initiativesStay informed on automotive industry trends, dealer pain points, SaaS technology solutions, and competitive landscapeMeet and exceed monthly, quarterly, and annual sales targetsRequired QualificationsMinimum 3–5 years of experience in automotive SaaS, automotive digital marketing, automotive technology sales, or automotive advertising salesPrior experience working with or selling alongside companies such as AutoTrader, Cars.com, Cox Automotive, Dealer.com, Dealer Inspire, CDK, Reynolds & Reynolds, DriveCentric, VinSolutions, or similar organizations strongly preferredExisting book of business and active dealership relationships requiredProven track record of meeting or exceeding sales goals in the automotive industryStrong understanding of dealership operations, automotive lead generation, digital retailing, CRM systems, and marketing technologyExcellent communication, negotiation, and presentation skillsHighly self-motivated with the ability to work independently in a fast-paced environmentExperience managing full sales cycle from prospecting through closeWillingness to travel as needed within assigned regionPreferred QualificationsExperience selling SaaS solutions to automotive dealerships or dealer groupsExisting relationships with dealer groups and automotive ownership groupsStrong understanding of automotive marketing, lead management, customer acquisition, and dealership performance metricsExperience with CRM platforms and pipeline management toolsWhat We’re Looking ForWe are looking for someone who can immediately make an impact through existing industry relationships and dealership connections. This is not an entry-level sales role — the ideal candidate already understands the automotive ecosystem, knows how dealerships operate, and can confidently engage decision-makers at both the rooftop and dealer group level.The ideal candidate is:Relationship-drivenHighly motivatedConsultative in their sales approachComfortable working in a fast-moving startup/SaaS environmentExperienced in navigating dealership organizations and automotive leadership structuresFocused on long-term client success and growth