Product Category Manager

Product Category Manager – Performance Automotive & PowersportsLocation: Riverside, CA or Grand Prairie, TX Salary: $135,000 – $150,000Seeking a Product Category Manager to drive growth and innovation within the automotive and powersports performance aftermarket. This role focuses on identifying new product opportunities, developing category strategies, and partnering with engineering and product development teams to bring high-performance products to market.Category Strategy & GrowthDevelop and execute strategies to grow revenue and market shareIdentify new product opportunities through market research, competitive analysis, and vehicle trendsBuild and manage product roadmaps aligned with business objectivesProduct InnovationLead product ideation and define requirements based on market needsAct as the voice of the customer throughout developmentPartner with engineering to deliver differentiated, high-performance productsMarket & Competitive IntelligenceMonitor industry trends in automotive and powersports aftermarketAnalyze competitor offerings, pricing, and positioningLeverage vehicle platform and fitment data to prioritize opportunitiesProduct Launch & Lifecycle ManagementCollaborate with sales and marketing on go-to-market strategiesDefine product positioning, features, and value propositionsTrack performance and optimize category strategyQualificationsRequiredBachelor's degree in Business, Engineering, Marketing, or related field5+ years of experience in product/category management or product development in automotive or powersports aftermarketStrong knowledge of performance aftermarket and enthusiast marketsProven ability to drive new product introductionsStrong analytical and cross-functional collaboration skillsPreferredExperience with stage-gate product development processesFamiliarity with vehicle fitment data and aftermarket distribution channelsPassion for automotive or powersports performance