Product Marketing Manager, MSP
Why Join Us?As the world's leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we've assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers' real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.Check Point Software Technologies has been honored by Time Magazine as one of the World's Best Companies and Newsweek's list of Americas Best Cybersecurity Companies. We've also earned a spot on the Forbes list of the World's Best Places to Work for five consecutive years and recognized as one of the World's Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.We are seeking a master storyteller with an aptitude to take very technical concepts and transform them into compelling and understandable stories. The Product Marketing Manager will drive product and technical marketing across our MSP portfolio, including email security, browse, collaboration, SASE, AI, WAF, Firewall, endpoint, and mobile security solutions, to develop content, go-to-market plans, and campaign strategies. You'll work closely with stakeholders across product, engineering, sales, and corporate marketing to create messaging, positioning, and content for sales enablement, demand, and thought leadership that will drive awareness and pipeline for the Workspace Security portfolio and increase sales. This person is a subject matter expert and has exemplary leadership skills to inspire cross-functional teams.If you're passionate about:Building for the MSP/MSSP ecosystemTurning technical innovation into partner-ready storiesDriving real pipeline with content and GTM strategyKey ResponsibilitiesProduct Marketing (50%)Own MSP-focused messaging and positioning for the MSP portfolio, spanning both sell-to and sell-through go-to-market motions.Develop partner-centric value propositions (multi-tenancy, automation, margin, ease of use, scalability)Collaborate with product management on roadmaps, packaging, and MSP platform strategyLead GTM strategy and launches tailored to MSP buying motions and service delivery modelsBuild and maintain competitive positioning, especially against key playersTranslate product capabilities into clear partner outcomes (faster onboarding, lower operational overhead, higher attach rates)Content Marketing (50%)Create high-impact content across the funnel:MSP playbooks, solution briefs, landing pagesCampaign messaging, email nurture, and website copySales decks, battlecards, and objection-handling assetsDevelop partner-facing campaigns that drive recruitment, enablement, and pipelineTurn threat research and product innovation into thought leadership tailored to MSPsBuild scalable sales and partner enablement content to accelerate deal cyclesSupport webinars, partner events, and distributor initiatives with targeted messaging and assetsQualifications5+ years in product marketing, content marketing, or product management (cybersecurity, SaaS, or cloud preferred)Strong understanding of MSP/MSSP business models (services-led selling, multi-tenant platforms, recurring revenue)Proven ability to build end-to-end GTM strategies and contentExceptional storytelling and copywriting skills-able to simplify technical conceptsExperience working with channel sales, partners, or distributorsStrong collaboration skills across product, sales, and marketing teamsSelf-starter who thrives in fast-paced, matrixed environmentsMust be eligible to work in the US without sponsorship from an employer now or in the future.EOE M/F/Veterans/DisabledApply Now