Digital Media Planner

A company is looking for a Digital Media Planner to support marketing and direct-to-consumer sales initiatives. Key Responsibilities Develop and implement comprehensive digital marketing strategies to drive performance Plan, setup, manage, and optimize digital marketing campaigns across various platforms Monitor and analyze campaign performance metrics, providing actionable insights for improvement Required Qualifications Bachelor's Degree in a relevant field preferred 3-5 years of experience in digital marketing with expertise in direct-to-consumer marketing Understanding of digital campaign performance and optimizations Experience with SEO, SEM, Display Ads, Video Ads, and Social Media Ads required Agency background and familiarity with Google AdWords and Analytics preferred