Lead, Marketplace Strategy (Global)

Work options: HybridOnsite: Mon-ThursTitle: Lead, Marketplace Strategy (Global)Location: Beaverton, ORDuration: 1 Year contractNIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.What You Will Work OnRole OverviewThe Lead of Marketplace Strategy is responsible for shaping and driving the end-to-end marketplace strategy for Jordan Brand across both wholesale and Direct channels. This role sits at the intersection of product, consumer, and distribution-defining how and where the brand shows up to maximize growth, elevate brand distinction, and create a seamless, differentiated consumer experience globally.This leader will translate brand vision into actionable marketplace strategies, establish clear roles for each channel, and drive alignment across global and geo teams to ensure disciplined, consistent execution.What You BringKey Responsibilities Define the Marketplace StrategyLead the development of a holistic marketplace strategy across wholesale and DirectDefine the role of each channel (monobrand, Nike Direct, wholesale partners) in service of brand and business objectivesEstablish clear guardrails on distribution, assortment segmentation, and channel differentiationTranslate brand priorities into marketplace actions that drive both growth and brand equity Drive Channel Segmentation & Role ClarityBuild and operationalize channel strategies across key wholesale accounts and Direct formatsDefine “what goes where” across product, storytelling, and experiencesCreate decision frameworks that reduce overlap and internal competition across channelsPartner with merchandising and planning to align assortment, OTB, and lifecycle strategies Orchestrate Cross-Functional AlignmentServe as the connective tissue across merchandising, marketing, retail, digital, and geo teamsDrive alignment on marketplace priorities, trade-offs, and execution plansLead cross-functional forums and rituals to ensure clarity, accountability, and speedInfluence senior stakeholders to make decisions that balance brand and commercial outcomes Translate Strategy into ExecutionTurn strategic direction into clear frameworks, tools, and playbooks for global and geo teamsDevelop channel guardrails across product, services, environment, and storytellingEnsure strategies are scalable, actionable, and grounded in marketplace realitiesPartner with geos to adapt global strategy with local relevance while maintaining brand consistency Monitor Performance & OptimizeDefine KPIs to measure marketplace health across channels (brand, consumer, and financial metrics)Analyze performance and identify opportunities to optimize distribution, segmentation, and channel rolesLead continuous refinement of strategy based on insights and marketplace dynamicsWhat You BringLeadership ExpectationsOperate with enterprise mindset-balancing brand, consumer, and commercial prioritiesLead through influence across a highly matrixed organizationBring clarity to ambiguity and drive disciplined decision makingElevate the thinking of teams through structured frameworks and sharp storytellingModel a high standard of accountability, collaboration, and paceQualifications8+ years of experience in strategy, marketplace, merchandising, or general managementDeep understanding of multi-channel retail and wholesale ecosystemsProven ability to define and operationalize strategy at scaleStrong analytical and structured thinking skillsExceptional communication and storytelling ability for senior audiencesExperience working in a global, matrixed organizationWhat Success Looks LikeClear, differentiated roles for every channel-understood and executed across the organizationReduced overlap and increased productivity across marketplace distributionStrong alignment between global strategy and geo executionMeasurable improvement in marketplace health (brand heat, productivity, and growth)A team and organization that moves faster with greater clarity and confidence